Pernod Ricard on the up

From The Publican

13-Aug-2003

Related topics: Company & City News

Pernod Ricard enjoyed "vigorous" growth in wine and spirit sales in the first half of 2003, with upmarket cognac brand Martell increasing its appeal to UK drinkers.


Total sales were just over £1bn despite difficult market conditions in Pernod's home territory of France, with eight per cent organic growth through "excellent" results in other European countries.


Along with Martell's success in the UK, Pernod Ricard said its "growth driver" brands - Ramazzotti, Jacob's Creek, Jameson, Havana Club, The Glenlivet - are all sustaining their rapid expansion.


Despite problems in the Americas, mainly due to losses caused by exchange rates between the euro and the dollar and South American currencies, the strength of its core brands "make it possible, despite the difficult global economic environment, to look forward to a strong improvement, at constant exchange rates, in operating profit".

Find us on Facebook

Spotlight

Top tips for Halloween & Bonfire Night

Top tips for Halloween & Bonfire Night

Phil Mellows speaks to licensees and brand owners to find out ways pubs can increase footfall during...

Day of the Dead: hosting the event

How to host a Day of the Dead event

Pubs hosting Day of the Dead celebrations can boost footfall, gain attention and remind people that life...

Legal advice: combating cumulative impact

Legal advice: combating cumulative impact

The words ‘cumulative impact’ can strike fear into the hearts of operators across the land, particularly if...

Milkshakes: How to boost your GP

Milkshakes: How to boost your GP

Milkshakes are not just drinks for children. Nigel Huddleston adds a double shot of spirit and shows...

Follow us on