Mojito beer Masquerido to receive UK push

Related topics: Drinks & Brands News

The UK’s only mojito beer and its brother, a Tequila-flavoured lager, are set for a UK push with drinks distributor Alan Ramsay Marketing.

Masquerido mojito beer set for big UK push

Masquerido mojito beer set for big UK push

The Masquerido brand taps into the popularity of Mexican beers, which have been the driver of growth in the world-beer category, and the recent trend for flavoured beers. Both the lagers are 5% ABV and come in 33cl bottles.

They will be supported by a digital marketing campaign run via Twitter and Facebook, which offers fans the chance to win a trip to Mexico just by following or ‘liking’ the brand.

Find us on Facebook

Spotlight

The cost of Premier League copyright violation

The cost of Premier League copyright violation

There is a saying that lightning never strikes twice in the same place, but if you are...

David Beckham to launch a whisky

David Beckham to launch a whisky

David Beckham is to launch a whisky in partnership with Diageo.

Explosion in e-cigarette use presents dilemma for pub operators
Feature

Explosion in e-cigarette use presents dilemma for pub operators

It’s the biggest thing to happen to smoking since the ban. Electronic cigarettes (or e-cigarettes) are on...

Speak up if you're suffering

Speak up if you're suffering

Depressed and overworked licensees should seek help, argues Pete Brown.

Follow us on