Mojito beer Masquerido to receive UK push
The Masquerido brand taps into the popularity of Mexican beers, which have been the driver of growth in the world-beer category, and the recent trend for flavoured beers. Both the lagers are 5% ABV and come in 33cl bottles.
They will be supported by a digital marketing campaign run via Twitter and Facebook, which offers fans the chance to win a trip to Mexico just by following or ‘liking’ the brand.
