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Mojito beer Masquerido to receive UK push

By Robyn Black , 03-Dec-2012
Last updated on 04-Dec-2012 at 10:18 GMT2012-12-04T10:18:32Z

Masquerido mojito beer set for big UK push

Masquerido mojito beer set for big UK push

The UK’s only mojito beer and its brother, a Tequila-flavoured lager, are set for a UK push with drinks distributor Alan Ramsay Marketing.

The Masquerido brand taps into the popularity of Mexican beers, which have been the driver of growth in the world-beer category, and the recent trend for flavoured beers. Both the lagers are 5% ABV and come in 33cl bottles.

They will be supported by a digital marketing campaign run via Twitter and Facebook, which offers fans the chance to win a trip to Mexico just by following or ‘liking’ the brand.

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