Aspall launches lower alcohol cider

By Robyn Black

- Last updated on GMT

Related tags Cider trends summit Cider

The 3.8% ABV cider plugs a gap in the market for lower abv traditional ciders
The 3.8% ABV cider plugs a gap in the market for lower abv traditional ciders
A style of cider not made at Aspall in over 50 years has been revived to plug a gap in the market for a more “sessionable” traditional cider.

Ciderkin, sometimes referred to as “water cider,” is an historic kind of weak cider that was traditionally drunk by children back in the 1600 and 1700s.

Apsall produced a version from 1728 until 50 years ago and has now resurrected it, tweaking the recipe for modern tastes.

The new Aspall Cyderkyn is a 3.8% ABV, still, draught cider that is straw in colour with “a clean aroma of fresh green and toffee apples.”

“We are very excited to be launching Aspall Cyderkyn, the UK’s first ciderkin of the modern era,” said Aspall partner, Henry Chevallier Guild.

“There is a growing consumer interest in traditional cider, and Cyderkyn identifies this trend while also offering a lower abv, which tends not to be available in this sector of the market.”

The new brand is aimed at the premium on-trade and initially will be available in East Anglia and London, via Fuller’s.

 “The vast majority of traditional ciders in the market hail from the West of England, which gives blends a distinctive bittersweet and full astringent flavour. Our unique terroir of the East of England produces cyders characterised by lower tannins and racy acidity, thereby providing another key point of difference,” Chevallier Guild added.

A ciderkin is listed as part of the food and drink enjoyed at the Pilgrim famous Harvest Dinner of 1627.

Henry Chevallier Guild is one of the speakers at the Publican's Morning Advertiser's new Cider Trends Summit, set to take place in Bristol on 14 October. Click here for more information and to book tickets.

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