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Beds & Bars CEO Keith Knowles appointed as chairman of the Perceptions Group

By Adam Pescod , 20-Dec-2012
Last updated on 20-Dec-2012 at 16:32 GMT2012-12-20T16:32:22Z

Bed & Bars CEO Keith Knowles named chairman of the Perceptions Group

Bed & Bars chief executive Keith Knowles has been named the first chairman of the Perceptions Group, which is aiming to raise the profile of British pubs as a viable career opportunity.

The Group recently announced a call for operators to join forces in creating 15,000 work placements throughout 2013/14.  The initiative has been supported financially by the Hospitality Guild and will enable pub operators to participate in the programme.

 

Anthony Pender, director of Yummy Pubs, has been appointed vice-chairman and will support Knowles in engaging employers from both the retail and supply side of the industry.

 

“I am honoured to have been appointed chairman of this dynamic group of individuals,” said Knowles.

 

“We have really started to motor on our Pub Careers initiative which has been driven with the support of passionate operators such as Yummy Pubs who have demonstrated that by providing structured work experience we can create a channel for enthusiastic young people to come in and experience what we have to offer in terms of careers.”

 

Pender added: “We have a real opportunity to demonstrate that we are a professional, responsible industry that offers people of all abilities the opportunity to shine and have a fulfilling and worthwhile career.”