InBev pilots texting technology in bars
Thirsty customers can text their drinks orders to the bar using their mobile phone.
The new Txt2Table system developed by Cheshire men Joe McGrath and Matthew Veasey enables workers on lunch breaks and punters who don't want to lose their tables to order drinks without standing at the bar.
The new technology includes a bespoke computer system and costs around £40 a week to rent.
Brewing giant Inbev is trialling the system.
InBev UK managing director of on-trade sales Steve Kitching said: "We have worked with Txt2Table and a major retailer to trial the concept in a number of outlets where we have been able to measure its benefits in a live working environment.
"It will be some time before we will be able to evaluate its overall performance."
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