InBev hails Enterprise darts tournament
Over 1,370 Enterprise pubs took part in the InBev sponsored Darts Classic tournament.
The event generated over 4,100 nights of darts with over 10,000 players taking part. The eventual winner was the team from the White Feather in Ferndown, Dorset.
They scooped a cash prize of £3,000 and an all-expenses paid trip to Las Vegas with the chance to play in the qualifying rounds of the Desert Classic tournament.
“We are delighted that so many Enterprise pubs took part in the tournament and their retailers enjoyed the benefits in terms of raised awareness locally, increased sales and heightened interest among their customers,” said InBev divisional director Tim Clay. “The success of the tournament underlines once again the key role that pubs play supporting their local community.”
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