Pago appoints UK team
Fruit juice supplier Pago International has appointed a dedicated brand management team in the UK.
Marvin Henshaw heads the team of four as UK Country Manager for Pago, working with two brand ambassadors — John Lewis for the south and Rebecca Heron for the north.
Alan Souter completes the line-up as the national account manager for the wholesale channel.
The Pago team will be focusing on top-end exclusive on-trade outlets.
Marvin Henshaw said: “The strengthening of our presence in the UK will reinforce our commitment to the UK market. Premium soft drinks are becoming an important feature of everyone’s drinks portfolio as consumers continue to trade up on quality and switch to healthier soft drink options.
"Many of our juices count towards the five-a-day portions of fruit and vegetables and we are also looking forward to the introduction of some exciting new flavours this year.”
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