WKD TV ads return
The Have You Got a WKD Side? campaign for the Beverage Brands-owned WKD range of RTDs, returns to TV screens for the second time this year, on 13 July.
The company says it hopes the return of its irreverent ads for a six-week promotional burst will help boost summer sales of the drink.
“With a second round of TV ads, we are hoping to heighten consumer awareness over the all-important summer period,” said marketing director Debs Carter. “Trade customers are set to benefit from our continued investment
as our marketing continues to grow demand, which in turn builds sales.”
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