The Quiz Factory has picked up the ashes of the failed national pub quiz business Jumbo Quiz.
Jumbo went into receivership last month after failing to attract enough pubs to cover the cost of luxury prize trips abroad.
Liquidator Savilles has now agreed with Quiz Factory managing director Philip Cave to provide its quiz service to licensees who were left in the lurch when Jumbo went bust.
Mr Cave said he would offer a simpler, more cost effective quiz, with less extravagant prizes.
He said: "Pub-goers enjoy the challenge of competing against friends at the other end of the bar, not in a pub at the other end of the country".
He added that a number of pubs who used Jumbo Quiz have already contacted The Quiz Factory. Manchester publican Brian Cullen said: "My regulars were competing against faceless teams in towns we'd never heard of. Now tables a few feet apart are competing and the fun is back."
Following the collapse of Jumbo Quiz, a number of quiz operators launched bids to fill the void including Hemlock Promotions and AC Solutions.
National pub quiz launched in place of Jumbo Quiz (June 25, 2001)
Teams let down as Jumbo Quiz goes into liquidation (June 7, 2001)