The Campaign for Real Ale (CAMRA) is calling on Jennings Brewery shareholders to act now to protect the company's independence, following speculation that Wolverhampton & Dudley Breweries (W&DB) is planning a takeover.
W&DB has confirmed it is in talks with the board of Jennings, about making a recommended cash offer, subject to due diligence. At 430p a share, a bid would value Jennings at around £46m. In the last financial year Jennings Brewery has recorded a 13.4 per cent rise in profits.
Mike Benner, chief executive of CAMRA, said: "Any bid from W&DB for Jennings Brewery will not only be bad news for consumers and employees, but also for the wider community in Cumbria, which faces the potential loss of a unique local brewer.
"CAMRA is calling for shareholders to put pressure on the Jennings board to reject any bid from W&DB.
"W&DB's promise to keep Jennings Brewery open, however genuine, is no guarantee.
"CAMRA is urging all shareholders to oppose a takeover to save Jennings Brewery."