Schweppes' mag brings fizz to bars

- Last updated on GMT

Related tags: Magazine

Schweppes has launched a new magazine for pub customers featuring a diverse range of British pubs and bars alongside celebrity views and tips. The...

Schweppes has launched a new magazine for pub customers featuring a diverse range of British pubs and bars alongside celebrity views and tips.

The Schweppes Tonic magazine is aimed at the 30-something market and features a host of well-known celebrities including Gordon Ramsay, Donatella Versace, Beck and Anthony Bourdain.

The guide is broken down into three distinct sections. The Knowledge includes advice from Giorgio Armani on how to dress for the red carpet and Kate Spicer's tips on how to burn the candle at both ends.

The Features section details cocktail recipes and Elbow Rooms owner Justin Carter's pointers on how to achieve the perfect pool hustle.

The Bar Guide features a diverse range of British pubs and bars classified under four categories places to savour, spirit shrines, unique and classics.

'Tonic reflects Schweppes heritage, contemporary appeal, expertise and experience and will excite consumers in the on-trade, said trading director Andy Slee. 'We're confident that Schweppes Tonic will prove an enjoyable and insightful read for a wide variety of our customers.

Initially 275,000 copies of the first edition will be distributed via consumer magazines. Copies will also be available by ringing freephone on 0800 206 6066.

Related topics: Other operators, Legislation

Property of the week

Hawthorne

£ 1,750 - Tenancy

Could you run this Warrington pub? The Hawthorne is a thriving community sports pub in Warrington, showing live sport each day, along with live music every...

Follow us

Pub Trade Guides

View more