Trade course for youngsters is up for award

By Matt Eley Matt

- Last updated on GMT

Related tags: Alcohol awareness, Education, Award

An innovative course designed to help youngsters learn about alcohol awareness and the drinks industry has been nominated for an award. The BII...

An innovative course designed to help youngsters learn about alcohol awareness and the drinks industry has been nominated for an award.

The BII Schools Project and Certificate in Alcohol Awareness is on the shortlist for the Springboard Awards for Excellence education award, which recognises organisation's forming good links with, schools, colleges and universities.

Members of the licensed trade, schools, police and councils have teamed up across the country to implement the course which is designed to raise awareness of issues around alcohol as well as promoting the licensed trade as a career option.

Cathie Smith, director of BIIAB - the BII's awarding body, said: "It's fantastic that the BII Schools Project and the Certifictae in Alcohol Awareness have received this recognition.

"BII believes that the route to a cultural change in attitude around alcohol starts with education and it is vital to begin getting the message across to young people as soon as they are first introduced to or aware of alcohol."

The Springboard Awards recognise skills leaders across the hospitality sector. This year's event is taking place at the InterContinental London Park Lane on November 25.

Click on the link for more information about the Schools Project

Related topics: Marketing

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