Video: New Foster's ad campaign celebrates 125 years of brewing

- Last updated on GMT

Heineken is celebrating 125 years of the Foster’s brand with its new TV and print ads.

The campaign recreates the moment Ralph and William Foster first brewed the lager in a bid to highlight the brand’s Australian heritage.

The £7.5m campaign marks the start of a year of celebrations for the brand, said brand director Gayle Harrison.

Related topics: Beer

Related news

Follow us

Pub Trade Guides

View more

FREE EMAIL NEWSLETTER

Subscribe to The Morning Advertiser

The definitive voice for the pub trade

Get the latest news, analysis and insights from the uk pub sector straight to your inbox!

Listen to The MA Podcast