Video: Carling British Cider TV ad to debut

By Mike Berry

- Last updated on GMT

Related tags Carling british cider Gold Infomercial Marketing

The new Carling cider TV ad hits screen on 6 July 2013
The new Carling cider TV ad hits screen on 6 July 2013
The first TV advert for Carling British Cider makes its debut on Saturday (6 July).

The ad, which is the third in the series of the wider Carling campaign, shows one of the new Carling “heroes” perform their most outlandish feat yet in a bid to get a taste of the award-winning cider.

Jeremy Gibson, Carling brand director, said: “The new advert champions our refreshing British humour and sense of fun whilst making a big splash to herald the arrival of a fantastic product that beats the competition on taste and refreshment.

“Carling British Cider has already won an international award and consumers tell us that the new cider is the most refreshing out there. The new ad celebrates all of this in a way that’s in keeping with Carling’s great advertising tradition.”

Carling British Cider launched exclusively in the off-trade in March and won a gold medal at the International Brewing Awards 2013.

Related topics Cider

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