Inglenook plans major expansion
The company, which opened the Beaumont in Bolton, Greater Manchester — a Punch Taverns tenancy — expects to secure three more outlets over the next six to eight weeks, Waddington said.
The plan is to add a further three by the end of the year.
“We will have 15 sites as a minimum by the end of this calendar year. We’ve got another seven developments planned for 2015.”
Waddington said his target is to reach 28 sites, and then explore the options for private investment in the business.
Awareness
He added the company is focusing on creating brand awareness around Inglenook Inns & Taverns in 2014. Menus and PoS material is being branded Inglenook this year.
The Beaumont opened on 21 March after a joint investment of £200,000 with Punch.
Waddington said: “I am truly delighted at the response. The pub looks fantastic and I can’t believe the transformation. It has been completely refreshed yet it is bright and welcoming, an ideal venue for everyone. We wanted to create a family-friendly pub, which is pivotal to the community and I am confident we’ve succeeded.
“We’ve introduced cask ales and a new food menu featuring home-made classics. We will be serving a traditional Sunday roast, a perfect chance to get together with family and friends.”
