So far eight pub companies have pledged to support the national day of action on 24 September, which involves lowering prices on food and drink by 7.5% for the day to simulate a cut in VAT to 5%.
These include JD Wetherspoon, St Austell, Fuller’s, Punch Taverns, Charles Wells, Whiting and Hammond and Shepherd Neame. Wadworth's managed estate is the latest to join the campaign.
At present all food and drink in pubs is subject to 20% VAT, compared to supermarkets which benefit from a zero VAT rate.
A spokesman for Jacques Borel’s VAT Club, which has spearheaded the day, said “many more” pub companies are set to confirm their support throughout August and September.
He added that it is expected at least 15,000 outlets will take part in the day – the same number it is thought engaged in the first Tax Parity Day last September. The name changed to Tax Equality Day earlier this year following suggestions by campaign members to help improve trade and consumer understanding of the cause.
He also announced that London-based gastropub operator Renaissance Pubs is the latest to join the VAT Club. The company operates seven sites across the capital.