British Beer and Pub Association (BBPA) started the SUSTAIN partnership in September last year to dramatically reduce the cost of packaging waste.
SUSTAIN has recently welcomed nine new members bringing the total to 14. These include Molson Coors, Frederic Robinson, Harvey & Son, Joseph Holt, St Austell, JW Lees, Spirit, Enterprise Inns, and Daniel Thwaites.
Signing up to the SUSTAIN scheme will provide industry support for BBPA members and cut the cost of buying Packaging Recover Notes (PRNs) - a document giving evidence that waste packaging material has been recycled into a new product.
According to BBPA, SUSTAIN is a “not-for-profit partnership, and will use its own in-house experts to achieve lowest cost compliance with the highest standards of data reporting”.
Brigid Simmonds, BBPA chief executive and a director of SUSTAIN, said: “This is a great start to 2015, and shows that the SUSTAIN partnership is making the business case to BBPA members as well as delivering for the environment, by reducing waste. We look forward to recruiting further new members.”