New research shows food spend increasing in pubs

By Daniel Woolfson

- Last updated on GMT

Breakfast is still a growth area for pubs
Breakfast is still a growth area for pubs

Related tags: M&c allegra foodservice, Restaurant

Spend on food in pubs is increasing ahead of restaurants and casual dining claims new research.

Diners’ average spend in pub restaurants has risen consistently over the last three quarter-years of the year, bucking trends seen in restaurants and other casual dining venues, according to M&C Allegra Foodservice’s Restaurant Report 2015.

The report shows that average consumer spend in the fourth quarter of 2014 increased from £16.98 to £17.29.

Serious approach

Peter Linden, senior analyst at M&C Allegra Foodservice, said: “Pubs are improving their food offers and hosting more events to drive business. They are reclaiming their place as the ‘third space’ by offering strong value and quality food and drink, whether beer or coffee, across all day-parts.

“They are taking food and drink seriously, no longer taking a casual approach to casual dining.”

Linden said he expected to see serious growth in the pub market accelerating over the next three years, with a turnover compound annual growth rate of 3.1% forecast for 2015-2018.

Morning glory

Breakfast was highlighted as an emerging area for growth in the report, with pubs now accounting for 8% of all restaurant breakfast visits.

On top of this, 11% of total pub visits were for breakfast this quarter, up on 10% in 2013.

*The full report from M&C Allegra Foodservice ​can be purchased [here: http://bit.ly/1K16LXM​]

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