The parties will be sound-tracked by live performances from Italian singer-songwriter Jack Savoretti and British vocalist Ghostpoet, who will both be taking to the decks in London on 24 June. Other headline acts at the Terrace parties include Dry The River and Mystery Jets with more artists to be announced.
The aim of the events is to showcase the brand and engage drinkers during the key summer sales period. The Terrace parties will focus on the brand’s signature serve, the Disaronno Sour, but will also be demonstrating the versatility of the liquor by introducing some new cocktails.
Illva is heavily investing in Disaronno in the UK this year and will be revealing more impactful and new brand activations later in June.
The dates for the Disaronno Terrace parties are:
24th June – Golden Bee
30th June – Golden Bee
8th July – Square Club
15th July – Square Club
29th July – The Oast House
5th August – The Oast House
19th August – Loft Bar
26th August – Loft Bar
Tickets available at www.disaronno.beoriginale.com