TV advert from Greene King encourages people to the pub
The campaign, named ‘To The Pub,’ began this week and celebrates “Great British pubs and the individual spirit, community and authentic moments that happen in them every day.”
Chris Houlton, managing director, Greene King brewing and brands, said: “Our ‘To The Pub’ campaign highlights the important social role that pubs play in communities across Britain.
By capturing just some of the real, intimate and funny moments that happen in pubs every day, filmed by the people who helped to make those moments happen, our campaign invests in bringing the pub and the value it has within the community to the attention of a national audience. It has been a monumental team effort to create this campaign and we could not be happier with the results.”
The campaign will feature 40 pubs up and down the country and will be followed with a dedicated social media launch.