All news articles for May 2019

Fantastic: cordials are returning to the conversation

The Ultimate Guide to Low and No Alcohol - in association with Mr Fitz Aqua Spritz

Beyond orange squash – how to make cordials pay

By Nicholas Robinson

As part of the wider category of squash, cordials offer a great tasting drinks and can also merit a higher sales price at your venue.

Grown up: adult softs are big business

The Ultimate Guide to Low and No Alcohol

Alcohol-free ready to drink – a new trend?

By Nicholas Robinson

Adult softs can be viewed as the alcohol-free equivalent to the ready-to-drink category. This segment features some interesting flavour combinations sure to tantalise the senses.

Just the: tonic waters are proving a lucrative stand alone drink

The Ultimate Guide to Low and No Alcohol - in association with Fentimans

The new trend: Tonic without a spirit?

By Emily Hawkins

The gin boom during the past few years has led to consumers demanding premium tonic waters – and not just as mixers

Hero: soft drinks worth big sums in the on-trade

The Ultimate Guide to Low and No Alcohol

The £4.4bn soft drinks market

By Stuart Stone

How can operators tap into the multibillion-pound category when consumer expectation are so high?

Sales lift: The Restaurant Group puts its pub success down to premium food-led pubs (image: Jeff Buck, Geograph)

Pub openings boost TRG sales

By Emily Hawkins

The Restaurant Group’s (TRG) pub openings contributed to a total sales boost of 57% for the first part of its financial year.

Time to think: the key to handling a crisis is to not panic


Death and drugs: how to manage a PR nightmare

By Nicholas Robinson

A crisis can lead very quickly to bad publicity and could easily break a business if not handled in the right way, according to two public relations bosses.

A guide: an intro to the world of low and no alcohol

The Ultimate Guide to Low and No Alcohol - in association with Club Soda

The boom of alcohol-free is a sticking trend

By Nicholas Robinson

The fever for low and no-alcohol drinks is picking up pace – and fast. There’s plenty to choose from and plenty of advantages in serving those not needing alcohol

Three is the magic number: Fever-Tree is launching three ready-to-drink bottled gin and tonics this summer

Fever-Tree launches trio to RTD market

By Robert Mann

Fast-growing mixer brand Fever-Tree has taken its tonic expertise into the alcohol market as it launches three ready-to-drink (RTD) bottled gin and tonics.

Driving force: BeerHeadZ chiefs Martin Johnson (left) and Phil Ayling

Big interview

When is a micropub not a micropub?

By Phil Mellows

Small pub operator BeerHeadZ offers something different to the norm. Phil Ayling and Martin Johnson explain the ethos behind their tiny chain.