Beer

BrewDog’s latest ‘low and no’ launch is Punk AF

10-May-2019 By Stuart Stone

Independent Scottish brewer and pub operator BrewDog has unveiled a low-alcohol twist for flagship beer Punk IPA.

Brewery offers free beer in exchange for your blood

08-May-2019 By Robert Mann

A craft brewer is giving away free beer in exchange for those who donate their blood.

Pubgoers could win £1,000 from new Foster’s campaign

07-May-2019 By Emily Hawkins

Lager brand Foster’s has launched a Friday-focused activation that will give pub customers the chance to win £1,000 cash.

Women ‘want beer industry to reconsider image’

03-May-2019 By Emily Hawkins

Beer needs reinvention – that is the conclusion of a report after it found many female drinkers are put off by fears of bloating and laddish marketing campaigns.

Carling's new pint glass lets drinkers carry four at a time

03-May-2019 By Robert Mann

Beer drinkers will soon be able to carry four pints back to their table with ease – thanks to Carling’s new innovative interlocking glasses.

Cask Marque unveils new beer accreditation

01-May-2019 By Ed Bedington

A new scheme to improve beer quality across the UK pub sector has been launched by the people behind the Cask Marque accreditation system.

Sharp’s unveils limited-release golden ale

30-Apr-2019 By Robert Mann

Sharp’s Brewery is releasing a seasonal ale to its limited-edition cask series.

Fuller’s targets 1,000 bedrooms across pub estate

30-Apr-2019 By Stuart Stone

After the £250m disposal of Fuller’s brewing and drinks business, chief executive Simon Emeny discussed the knock-on effects of the deal on the company’s pub estate.

Amstel signals millions of on-trade spend

29-Apr-2019 By Nicholas Robinson

Heineken is set to spend millions of pounds to activate its Amstel lager in the on-trade as part of a £7m advertising campaign featuring actor Jeff Bridges, which launches today.

Fuller’s brands officially move into Asahi’s portfolio

29-Apr-2019 By Nicholas Robinson

Following a £250m acquisition, Fuller’s beer and cider brands have officially joined Asahi UK’s portfolio.

MA Drinks podcast – in association with Diageo

How have drinking habits changed in 10 years?

25-Apr-2019 By Nicholas Robinson

The future of alcohol consumption has never been more in focus, with habits changing on an almost daily basis driven by lifestyle choices that, in turn, determine innovation. But what’s next for alcohol?

ETM Group and MatchPint team up for new beer debut

24-Apr-2019 By Stuart Stone

Sport pub and fan network MatchPint has collaborated with London-based pub operator ETM Group to launch a beer that they hope will become a firm fixture in this season’s Premier League title run-in.

Tiny Rebel expands into 60,000sq ft site

24-Apr-2019 By Nikkie Sutton

Welsh brewer and operator Tiny Rebel has announced it will be moving part of the business into a new site to accommodate its growing team and equipment.