Cider

Halewood International launches US-style cider

14-Apr-2014 By Robyn Black

Halewood International is re-launching its Lazy Jack’s brand as a US-style cider,  in what it is calling its first brand roll-out “with scale” since Crabbie’s.

British cider producers predict export boom

08-Apr-2014 By Ruth Williams

British cider producers have predicted a rise in exports of an extra 704m pints a year by 2018 led by the growth in popularity of cider in recent years.

Heineken launching a kiwi-flavoured Kiwi cider

27-Mar-2014 By Robyn Black

A cider from New Zealand is the latest entrant to the budding world cider sector.

Strongbow calls for five-a-side teams to face Brazil's finest female footballers

24-Mar-2014 By Robyn Black

It’s not just amateurs versus professionals, but men versus women in the latest Strongbow Challenge, as a British five-a-side football team go up against one of Brazil’s best professional female teams in Rio de Janeiro this summer.

Aspall to redesign and add to range

10-Mar-2014 By Robyn Black

Aspall, the Suffolk Cyder maker, has promised a fresh look for its range and a raft of new product development for 2014.

Heineken launches new cider brand, dispense innovation and on-trade business initiative

27-Feb-2014 By Ellie Bothwell

Heineken UK is launching a new cider brand, a new dispense technology and a new incentive initiative for the on-trade.

Strongbow Dark Fruit to roll out next month

17-Feb-2014 By Robyn Black

Strongbow Dark Fruit is to roll out to pubs and bars next month, following a successful three-month trial at the end of last year.

Gaymer Cider Company averts industrial action

24-Jan-2014 By Michelle Perrett

Workers at the Gaymer Cider Company in Shepton Mallett, Somerset, have agreed a 3% pay increase for 2012-13 averting industrial action.

Cider makers call for Government to support industry and scrap duty escalator

22-Jan-2014 By John Harrington

The UK’s cider industry is the most vibrant, diverse and successful in the world – that was the message delivered to MPs and government officials at a Westminster reception earlier this week.

Gaymers Cider workers voting for possible industrial action over pay dispute

10-Jan-2014 By Lewis Brown

Workers at the Gaymer Cider Company in Shepton Mallett, Somerset are voting on possible industrial action in a dispute over pay.

Italian cider to hit pubs and bars next year

16-Dec-2013 By Robyn Black

An Italian cider is set to hit pubs and bars next year, as the Shepton Mallet Cider Mill, looks to exploit an emerging taste for world ciders.

Addlestones cider gets a revamp

05-Dec-2013 By Robyn Black

Cloudy cider Addlestones has been redesigned to tap into the boom in craft drinks.

Video: First Christmas campaign for Thatchers Cider

04-Dec-2013 By Robyn Black

Finally putting to bed the idea that cider is just for summer, Thatchers Cider is launching its first Christmas campaign tomorrow.

New look unveiled for Magners cider

20-Nov-2013 By Robyn Black

Magners is to get a new look later this month, to help reinforce the brand’s Irish heritage.

Cider: a choice between volume or value.

05-Nov-2013 By Robyn Black

It became clear at the PMA's inaugural Cider Trends Summit a few weeks ago -and if you weren't there in Bristol, why the hell not? - that far from running out of steam there is plenty of mileage left in cider yet.

Cider Trends Summit 2013: UK cider boom will be adopted by the US

28-Oct-2013 By Jessica Mason

Cider is following in the footsteps of the craft-beer scene and pioneering a movement that is being adopted in the US, according to cider company Aspall.

Cider Trends Summit 2013: Drivers of cider growth

28-Oct-2013 By Robyn Black

Citing Thomas Edison, the prolific America inventor — who said “I never did a day’s work in my whole life, it was all fun” — as her inspiration, Sarah Maddock, UK head of innovation at Heineken examined why cider had enjoyed such a boom in the UK.

Brothers launches tequila cider Perro Loco

25-Oct-2013 By Jessica Mason

Brothers Drinks is launching a new tequila-flavoured cider called “Perro Loco” which means “Mad Dog” in Spanish.

Video: England cricketer Jimmy Anderson faces Strongbow challlenge

23-Oct-2013 By Robyn Black

Ashes hero Jimmy Anderson faced 25-year-old Pete Moxom, from Poundbury, Dorset, winner of the Strongbow Earn It challenge.

First spirit-flavoured cider to hit the market

21-Oct-2013 By Robyn Black

A tequila cider from drinks company Hi-Spirits, promises to be the first in a raft of spirit flavoured ciders to hit the market over the next few months.

Somersby Cider boosts presence in pubs

18-Oct-2013 By Jessica Mason

Carlsberg UK’s Somersby Cider brand is in growth following its £10m TV campaign and the installation of new fonts, according to the company.

Company making cider from "unwanted" apples launches 2013 vintage

07-Oct-2013 By Robyn Black

A company that makes cider from “unwanted” apples has launched an unfiltered and unpasteurised cider exclusively for the on-trade.

When will the cider boom burst?

01-Oct-2013 By Robyn Black

Nearly a decade on from Magners over ice and it seems the cider boom will never burst.

Norfolk pub crowned CAMRA National Cider & Perry Pub of the Year 2013

01-Oct-2013 By Ellie Bothwell

The Railway Arms in Downham Market, Norfolk, has been named Campaign for Real Ale (CAMRA) National Cider & Perry Pub of the Year 2013.

Carling British Cider launches in pubs

23-Sep-2013 By Jessica Mason

Molson Coors has launched Carling British Cider on draught into pubs and bars.

Merrydown Cider moves into pubs and bars

12-Sep-2013 By Robyn Black

Merrydown Cider is to return to pubs and bars, following a 20 year absence, The Publican’s Morning Advertiser can reveal.

Cornish cider maker launches salted apple energy drink

03-Sep-2013 By Robyn Black

Salted caramel has taken the confectionery world by storm, and cider-maker Healey’s is hoping salted apple juice will have a similar effect on the energy drink sector.

Places still up for grabs at PMA's Cider Trends Summit

02-Sep-2013 By Mike Berry

Places are still available for the Cider Trends Summit next month — the Publican’s Morning Advertiser’s new event that focuses on the cider category.

Should Brothers revive its Lemon cider?

21-Aug-2013 By Robyn Black

Brothers Cider is canvassing votes in what it is calling “the world’s most creative petition” to see if it should bring back its lemon flavoured cider.

Tennent Caledonian launches new US-style cider

06-Aug-2013 By Mike Berry

C&C Group-owned Tennent Caledonian is launching a new US-style cider to the on-trade.

Kingstone Press takes a walk on the Wild (Berry) side

29-Jul-2013 By Robyn Black

Cider maker Aston Manor has added a Wild Berry flavour to its Kingstone Press range, as it looks to bring new drinkers into the brand and category.

Cava brand Freixenet looks to lure younger cider drinkers

26-Jul-2013 By Robyn Black

Cava brand Freixenet is attempting to lure in younger cider drinkers to sparkling wine with the launch of two new wines under its Mia brand.

Heineken UK backs PMA cider summit

24-Jul-2013 By Mike Berry

Heineken UK has given its support to the Publican’s Morning Advertiser’s Cider Trends Summit and signed up to become headline partner.

Aspall launches lower alcohol cider

23-Jul-2013 By Robyn Black

A style of cider not made at Aspall in over 50 years has been revived to plug a gap in the market for a more “sessionable” traditional cider.

Kopparberg creates security tag for its 'stealable' glass

15-Jul-2013 By Mike Berry

Swedish cider maker Kopparberg is trialling what it believes is the first ever security tag for a glass in response to record numbers of thefts of the new designer glassware.

Rekorderlig distributor rolls out Swedish lager

11-Jul-2013 By Robyn Black

The company behind Rekorderlig cider has launched a Swedish lager in the UK.

Video: Carling British Cider TV ad to debut

05-Jul-2013 By Mike Berry

The first TV advert for Carling British Cider makes its debut on Saturday (6 July).

Diageo restyles Jeremiah Weed as a cider

27-Jun-2013 By Robyn Black

Diageo has entered the cider category by rebranding its Jeremiah Weed brand as a “Kentucky Style Cider Brew.”

Video: Kopparberg TV advert pushes provenance message

20-Jun-2013 By Jessica Mason

Kopparberg has a new TV advert which puts ingredients, refreshment and provenance at the heart of its message.

London Velvet porter and cider drink launched

20-Jun-2013 By Robyn Black

A drink made by mixing porter and cider has been launched by new drinks company Silasu.

Rekorderlig cider introduces new font and flavour

17-Jun-2013 By Robyn Black

The Swedish cider brand Rekorderlig is to move into draught this summer and has revealed the next phase in its £4m Beautifully Swedish campaign, along with a new flavour.

Henry Westons cider at the double on draught

12-Jun-2013 By Robyn Black

Westons Cider is launching its Henry Westons brand on draught for the first time.

Strongbow's cricketing challenge with Jimmy Anderson

10-Jun-2013 By Robyn Black

England number-one strike bowler James Anderson has signed up to promote Strongbow this summer.

New Bulmers summer push for pubs

04-Jun-2013 By Mike Berry

Heineken is launching a new awareness campaign for its Bulmers cider brand across the on-trade this summer.

"No plans" for new Strongbow flavour in the on-trade

03-Jun-2013 By Robyn Black

Heineken has confirmed it has no plans to roll out its new Strongbow flavour to the on-trade, following its launch into the off-trade.

Rekorderlig launches peach and apricot cider

08-May-2013 By Robyn Black

A peach & apricot version of the Swedish cider Rekorderlig is now available in Stonegate pubs.

Cider and lager part of expansion plans for Hogs Back Brewery

01-May-2013 By Robyn Black

Surrey’s Hogs Back Brewery has launched a cider and is developing a lager, as part of a raft of activity planned for its 21st anniversary this year, including plans to double capacity at its Tongham base.

Magners Cider back on TV

19-Apr-2013 By Jessica Mason

Magners Cider will be back on TV this month to mark the start of a multi-million pound campaign to encourage people to get together.

Pear Gold to join J20 portfolio as alternative to cider

05-Apr-2013 By Robyn Black

Soft drinks company Britvic is hoping to lure cider fans into choosing a non-alcoholic alternative with the latest limited edition flavour to join the J20 portfolio.

Aspall's to cut the alcohol in its Perronelle’s Blush cider

04-Apr-2013 By Robyn Black

Aspall is dropping the ABV of its Perronelle’s Blush cider from 5.4% to 4%.