Ready to Drink

Future multiple operator ties up energy drink deal

09-Nov-2018 By Emily Hawkins

Rock Point Leisure and premium energy drink company Rich Energy have signed an exclusive UK distribution agreement.

More under-25s cutting booze, research claims

10-Oct-2018 By Nicholas Robinson

Almost a third of younger consumers are avoiding alcohol, indicating a rising trend, a new study has claimed.

Not drinking alcohol in middle age 'increases dementia risk'

02-Aug-2018 By James Beeson

Not drinking in middle age can increase the risk of dementia as much as drinking too much, according to a new report published in the British Medical Journal (BMJ).

Booze sales could be damaged with duty freeze cut

04-Jul-2018 By Nicholas Robinson

Scrapping the alcohol duty freeze put in place last year by Government is “counter-productive”, and will increase pressure on cash-strapped consumers, the Wine & Spirit Trade Association has warned (WSTA).

Pub drinkers ‘more likely’ to be retired or single

12-Jun-2018 By James Beeson

People who drink beer and cider in the pub once a week or more are more likely to be retired and single than those who drink at home, according to a new study.

Garden Fillers: how to maximise summer drinks sales in your pub

18-Apr-2018 By Emma Eversham

What Brits drink in pub gardens has evolved dramatically over the years, with promiscuous punters swapping their favourite tipple as frequently as the summer weather changes. But with hopes of a scorcher this year, operators and suppliers are already...

Global Brands reports annual rise in sales

22-Mar-2018 By James Beeson

Drinks producer and distributor Global Brands has reported a 16% rise in its annual sales for the year ending 30 September 2017.

Health watchdog pushes harder for mandatory alcohol labelling

13-Mar-2018 By Nicholas Robinson

A health watchdog that recently published potentially crippling alcohol labelling recommendations has poo-pooed the trade’s latest nutritional information proposal.

Pack up and leave: could changes to alcohol labelling shut the pub?

12-Feb-2018 By Nicholas Robinson

Recent calls for alcohol labelling to follow a similar route to cigarettes has caused concern among operators and brand owners alike, but are things as bad as they appear?

Drinkers’ Voice blasts new research recommending we only drink one unit a day

15-Jan-2018 By James Beeson

Alcohol consumer organisation Drinkers’ Voice has hit back at advice that consumers ought to avoid drinking more than one unit of alcohol per day.

The Drinks List: Top Brands To Stock 2018

20-Nov-2017 By Nicholas Robinson

With the on-trade drinks market moving at an ever-faster pace as operators try to keep pace with increasingly volatile drinkers, knowledge truly is power. Here, The Morning Advertiser brings you the facts behind the stats

Drinkaware: ‘We are not the booze police’

15-Nov-2017 By Nicholas Robinson

It is a busy Friday night in the pub and the punters are out in force enjoying themselves as the drinks flow from behind the bar. Just as things start to get into the swing, a distressed customer storms into the bar and frantically screams: “Everybody...

The Drinks List: Top Brands To Stock webinar launches

13-Nov-2017 By Nicholas Robinson

Be the first to discover which drinks and trends are driving sales in the on-trade by tuning into The Morning Advertiser’s (MA) Drinks List: Top Brands To Stock free webinar this Thursday (16 November).

Ready-to-drink brands ‘will rise again’

18-Oct-2017 By Nicholas Robinson

The producer of several ready-to-drink brands including Hooch, VK, Hoopers and newly launched Crooked has claimed the category is ripe for a restart, predicting rising category sales in the near future.

Posh plonk sales up in branded pubs

05-Sep-2017 By Nicholas Robinson

Brits are spending more to guzzle premium alcoholic drinks in branded pubs and fancy upmarket bars, CGA Alcohol Sales Tracker report data shows.