SHS Drinks has ditched its Cuvana rum beer, to bring it under a revamped Dead Crow brand and is investing in a campaign, as it looks to get a bigger slice of the growing spirit beer (speer) category.
The Crabbie’s range is moving away from its position as just an alcoholic ginger beer brand, with the launch of two new varients that contain no ginger.
Licensees and retailers in the UK have been advised against placing orders for stocks of Four Loko in its current packaging after it was found to break alcohol marketing rules.
Inventive Leisure has ditched all of its existing draught lagers and ciders in favour of a raft of new brands, as it attempts to move away from vodka cocktails.
