Ready to Drink

Drinks trade looks beyond "pink pound

29-Jun-2001

Guinness has said it is not simply targeting the "pink pound" by becoming a sponsor of the annual gay festival Mardi Gras. For the first time, it was...

Archers Aqua hits on-trade

04-Apr-2001

Guinness UDV has intensified its battle with Bacardi-Martini for control of the premium packaged spirit (PPS) category with the launch of a new PPS...

New Bacardi Breezer flavour, cranberry, released into market

30-Mar-2001

The premium packaged spirit market leader, Bacardi Breezer, has expanded its range of flavours with the addition of a new cranberry flavour.The...

Two more PPSs aunched despite a cramped market

14-Mar-2001

Another two premium-packaged spirits (PPS) have been launched into the on-trade despite fears from within the industry that the category is at...

Beverage Brands launches WKD Blue

12-Feb-2001

The battle for domination of the increasingly competitive premium packaged spirit (PPS) market is set to intensify with the launch of a new WKD...

Drinks fail packaging guidelines

02-Oct-2000

Complaints against four alcoholic drinks have been upheld in a report published last week by drinks industry watchdog The Portman Group.An...

Bacardi-Martini 'baffled' at ITC Metz decision

08-Jun-2000

Bacardi-Martini has said it is "baffled" by the Independent Television Commission's (ITC) decision to ban the screening of its Metz commercials...

Property of the week

Free of Tie Traditional Pub in Thriving Yarmouth Town

£ 29,995 - Leasehold

Traditional Pub in the popular West Wight town of Yarmouth Upstairs accommodation consisting of 7 rooms, with potential to be converted into letting space for the...