Presentation is everything if you want to boost soft drink sales. Coca-Cola Enterprises outlines the perfect serve.More than ever before, soft drinks...
Most licensees can increase their profits by offering hot drinks to their customers - but be sure to carefully assess the potential before taking the...
Britvic has been withdrawn from auction after owners Britannia and PepsiCo refused to agree any of the tabled offers. The soft drinks business, which...
Licensees are being urged to extend their soft drinks range after new research revealed that British pubgoers are drinking less alcohol.On Trade Soft...
The energy drink market is growing at a phenomenal rate - but, according to a recent survey, almost half of pubs do not stock them. Isn't it time you...
The search for new and innovative routes into the energy drink market has reached unprecedented heights (or should that be depths?), with the launch...
Britvic is likely to be sold to the company headed by former Bass Brewers chief Iain Napier, according to City sources. Analysts have been assessing...
Comedians are being urged to boycott the Perrier Awards for Comedy because its sponsor is linked to Nestlé.The Swiss company, which owns the bottled...
Deaths give rise to worries about energy drink safetyConcerns about the health effects of energy drinks have been raised after at least three deaths...
Soft drink giant Coca-Cola has agreed to pay £40m over three years to sponsor ITV's Premiership highlights package.The deal is the UK's biggest-ever...
Bitter sales have traditionally suffered in the summer. Ben McFarland investigates how brewers are pulling in new drinkers with lighter brews.The pub...
The UK's biggest drinks company United Distillers and Vintners, UDV, has embarked on a £1.4million perfect serve initiative aimed at raising spirits...
The role of soft drinks in pubs has changed dramatically in recent yearsCustomers spend £1.8billion a year on soft drinks in pubs. That makes it the...
The energy and sports drinks market is big business and is up £200m on last year. Ben McFarland reports.When GlaxoSmithKline first launched Lucozade...
The battle for so-called "new age" soft drinks is set to heat up after PepsiCo bought the owner of the successful SoBe range.The US-based company has...
Steps are being taken by Bass, Allied Domecq and Whitbread to sell soft drinks giant Britvic.The company, which supplies Tango, Robinson's and Pepsi,...
Britvic is considering adding an energy drink to its expanding portfolio after the acquisition of Orchid Drinks earlier this month. Adult soft drink...
Pubs are failing to make the most of the unprecedented popularity of soft drinks, according to new research.Coca-Cola Enterprises' (CCE) annual Soft...
Trade leaders have reacted angrily to remarks made by the government's consumer affairs minister linking soft drinks prices to drink-driving.Minister...