Which drinks will be doing the moving and shaking in 2003 and which ones will be standing still? Ben McFarland gets his crystal ball out.While it is...
tweenie' pubs by Mike Bennett Britvic is targeting family pubs with a radical new product aimed at "tweens" the 10 to 13 year-olds who, it claims,...
Coca-Cola is to use Hollywood stars including Penelope Cruz, Courtney Cox and David Arquette in a bid to reinvigorate its main Coke brand.The global...
With less than 80 days left until Christmas, Britvic Soft Drinks has unveiled its plans for the key festive season.This winter will see the launch of...
Bottled drink Crack Ice has been heavily criticised by the Portman Group for associating itself with an illegal drug. The industry watchdog has ruled...