Spirits & Cocktails

Marketing spend: the new drink will be supported by a multimillion-pound marketing campaign

Jägermeister launches cold brew coffee

By Nikkie Thatcher

Spirit business Jägermeister has announced the launch of a cold brew coffee, available in the on and off-trade this month (September).

Local menus: Diageo's Ketel One Vodka has challenged bartenders to create sustainable drinks

One-mile sourcing competition for bartenders

By Emily Hawkins

Premium vodka brand Ketel One has challenged bartenders to make a cocktail menu using ingredients that are sourced within one square mile of their site.

No ruling against pubs: the name ‘Pornstar Martini’ can still be used in pubs and bars (credit: Matthew Atherden/gettyimages.co.uk)

Pubs can still serve ‘Pornstars’

By Nikkie Thatcher

Pubs can continue to serve top-selling cocktail Pornstar Martini after alcohol watchdog Portman Group ordered Marks & Spencer (M&S) to change its RTD version of the drink.

On the rocks: operators are turning to premium non-alcoholic serves as a way to entice Millennial drinkers

'Market for mocktails will only increase'

By Emily Hawkins

The popularity of mocktails shows no sign of stopping and will drive the premium drinks category, according to the founder of soft drinks supplier Peter Spanton Drinks.

Freeze plea: spirits trade joins forces to stop duty rise

Spirits producers call for financial protection

By Nicholas Robinson

Gin, whisky, vodka and a host of other UK spirits makers have joined forces in an effort to make the new Chancellor Sajid Javid impose a freeze on spirits duty in the next Budget.

Expert advice: (l-r) Diageo whisky ambassador Colin Dunn and Max Murdy-Flisher of Strongroom Bar, Shoreditch

Whisky masterclass: sponsored by Diageo

The ultimate whisky masterclass

By Nicholas Robinson

Whisky is quickly breaking away from its long-held reputation of being a rigid, complex and confusing category, with many Brits – young and older – willing to break with said tradition.

Follow us

Pub Trade Guides

View more

Webinars

FREE EMAIL NEWSLETTER

Subscribe to The Morning Advertiser

The definitive voice for the pub trade

Get the latest news, analysis and insights from the uk pub sector straight to your inbox!