Britvic plans to put fizz back in market
15-Feb-2000
Britvic aims to produce a range of soft drinks specially tailored to the on-trade by the end of this year.The range will have its own packaging and...
Britvic to make the Right Choice
07-Feb-2000
Britvic's Profit Zone 2000 scheme has moved forward to meet changes in consumer trends and needs."Right Choice" is the new initiative focusing on...
Plymouth hot on heels of its rivals
01-Feb-2000
Plymouth Gin's sales increased by 350 per cent in 1998 and it is currently the fastest growing gin brand in the UK.It was bought from Allied Domecq...
Bud frogs spawn new television ad
31-Jan-2000
One of the most popular advertising campaigns of recent years is set to return to TV screens — after an electrifying climax to 1999.In the latest...
Brew deal bid to grow Oranjeboom
13-Dec-1999
Interbrew is seeking partnerships with regional brewers to grow Dutch brand Oranjeboom as a major national lager.Oranjeboom Pilsner is already brewed...
S&N in talks to sell 700 tied pubs to focus on managed brands
13-Dec-1999
Scottish & Newcastle is in talks to sell more than 700 of its tied pubs as it continues to focus on managed brands.The news follows intense...
Bacardi in deal to sponsor free travel over Millennium
13-Dec-1999
Millennium revellers and barstaff are to get a free ride home — thanks to a joint initiative between Bacardi Breezer and London Transport.The brand...
Bacardi goes for a more macho image
06-Dec-1999
If you're looking for gorgeous, bikini-clad women walking along endless sandy beaches, don't watch the latest advertisement for Bacardi.In fact,...
Merrydown on the up after restructure
06-Dec-1999
Drinks group Merrydown is poised for acquisitions and new product launches after completing a shake-up of the business.Chief executive Nigel Freer...
Name change fear for Budweiser as controversial law is proposed
29-Nov-1999
US lager Budweiser could be forced to change its name if controversial new proposals become law.The World Trade Organisation (WTO) has been asked to...
Trade fury at soft drink pricing rap
22-Nov-1999
Trade leaders have reacted angrily to remarks made by the government's consumer affairs minister linking soft drinks prices to drink-driving.Minister...
Wine boom threat to beer
15-Nov-1999
Beer is being threatened by a boom in wine drinking, both at home and in pubs.A government report suggests that home consumption of beer fell by 17...
Proposed takeover of Highland Distillers would create giant drinks company
20-Sep-1999
Consolidation continues to hit the drinks industry with plans to create a powerful new group out of the proposed takeover of Highland Distillers.The...
UDV contracts out rum distribution to concentrate on core brands
06-Sep-1999
UDV has handed over distribution of its only rum in the UK as part of its focus on core brands.It has awarded the contract for Cockspur Golden Rum,...
Beer's new glass has flower power
09-Aug-1999
A new branded Guinness glass is to be made available throughout the on-trade later this month.The new glass is of the tulip shape currently used in...
