The MA’s Maximising Sport in Pubs will call on experts from inside and outside the sector, with some special guests thrown in, to make sure you have the best game plan and team in place to do so. Don’t be left on the bench.
The future is looking bright for pubs, seeing the UK’s pub sector showing a higher sales growth % than it's branded restaurant cousins for the first time in five years. With a magnificent Football World Cup just gone by, utilising sport to bring in customers has been highlighted as a huge competitive advantage.
With cash cows such as the Premier League and the new UEFA Nations League, there's always plenty of chance to cash out on the most popular sporting events. The opportunity is there, but are you ready for what should be a revenue-increasing open goal?
Exact date TBD.
Stay tuned for more information on our Maximising Sport in Pubs event soon.