Marketing

Operations award approaches finale

02-Apr-2001

ALMR award celebrates excellence at a key level of management.One of the biggest challenges for an operations manager is tackling underage drinking,...

Drinks brands up for grabs as FD Brands goes into receivership

14-Mar-2001

Cockspur rum and other drinks brands were up for grabs after their UK supplier went into liquidation.FD Brands ceased to trade two weeks ago after...

Make a risk assessment

14-Mar-2001

The local authority has told me that I must carry out an assessment of the risks involved in carrying objects. Do I have to do this?The Manual...

Campaign continues

14-Mar-2001

Brakspear is to persevere with its campaign to create a low alcohol beer category, despite cynicism from the trade.The Henley-based brewer has...

The UDV team's 'perfect serve'

05-Mar-2001

The UDV business development team is on a mission to ensure licensees are making the most of spiritsIf your spirits are low or you have a display...

S&N denies rumours of new brands launch

11-Dec-2000

Scottish & Newcastle, the holding company of the UK's largest brewer, Scottish Courage, has denied media reports that it is on the verge of...

Tango launches new £5m ad campaign

11-Dec-2000

Britvic Soft Drinks' Tango brand has continued its association with eccentric and quirky advertisements with the launch of a new £5million TV...

Brakspear brands given a new image

09-Oct-2000

WH Brakspear & sons has redesigned its cask ale range as part of a new, more modern look for the brewery.The Henley-based brewery, which unveiled...

Holsten axes Fast Show ad campaign

10-Jul-2000

Holsten UK has canned the Fast Show advertising campaign for Holsten Pils after two years.The current limited edition bottle featuring the Crafty...

No rush for Grolsch campaign

08-May-2000

A new ad campaign for Grolsch is using a wacky theme to emphasise the longer brewing process used in its manufacture.The TV campaign, unveiled last...

Investement in pubs and TV ads to see boost for Hardys and Hansons

12-Jul-1999

Investment in pubs and TV advertising is set to provide a profits boost for Nottingham brewer Hardys & Hansons.It is spending cash on improving...

First Drinks Brands - Quenching your First

31-May-1999

First Drinks Brands is proud of the youthfulness and dynamism of its company culture. It distributes some of the most stylish spirits to some of the...