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      <news:title><![CDATA[Greene King backs internal progression as staffing focus shifts to retention ]]></news:title>
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      <image:caption><![CDATA[Improving retention: How Greene King is adapting its approach to staffing ]]></image:caption>
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      <news:title><![CDATA[‘Ability to innovate’ crucial to sector growth ]]></news:title>
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      <image:caption><![CDATA[Boost to trade: OakNorth Sector Pulse survey reveals opportunities for growth in 2026]]></image:caption>
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      <news:title><![CDATA[Scotland World Cup win drives weekend draught sales]]></news:title>
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      <image:caption><![CDATA[Late-night kick-offs: World Cup start times have affected sales in UK pubs]]></image:caption>
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      <news:title><![CDATA[FEATURE: The classic heritage brands making a comeback]]></news:title>
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    <loc>https://www.morningadvertiser.co.uk/Article/2026/06/16/drinkaware-sets-plan-to-cut-uk-risky-drinkers-by-2m/</loc>
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      <news:title><![CDATA[EXCLUSIVE: Drinkaware launches five-year plan, targets 2m cut in ‘risky drinkers’]]></news:title>
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      <image:caption><![CDATA[Five-year plan: Drinkaware chief executive Karen Tyrell]]></image:caption>
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      <news:title><![CDATA[FEATURE: Howzat?! – Making cricket a pub all-rounder]]></news:title>
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      <news:publication_date>2026-06-15T10:09:36.911Z</news:publication_date>
      <news:title><![CDATA[OPINION: Is Andy Burnham hospitality’s knight in shining armour?]]></news:title>
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      <news:publication_date>2026-06-15T10:23:51.083Z</news:publication_date>
      <news:title><![CDATA[‘Marathon Man’ joins 900-mile pub run for hospitality workers]]></news:title>
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      <image:caption><![CDATA[LTC fundraising: Gary McKee joins 900-mile pub run]]></image:caption>
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      <news:title><![CDATA[Stella Artois unveils new limited-edition beer]]></news:title>
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      <image:caption><![CDATA[New brew: Stella Artois announces launch of Strawberries & Cream beer]]></image:caption>
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      <news:publication_date>2026-06-15T15:13:59.794Z</news:publication_date>
      <news:title><![CDATA[Functional beer moves beyond low & no ]]></news:title>
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      <news:publication_date>2026-06-15T09:52:05.456Z</news:publication_date>
      <news:title><![CDATA[Sector urged to keep momentum up on VAT campaign]]></news:title>
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      <image:caption><![CDATA[Keep momentum up: Trade bodies urge sector to continue backing #VATsTheProblem ahead of campaign's next phase ]]></image:caption>
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      <news:publication_date>2026-06-15T10:17:19.026Z</news:publication_date>
      <news:title><![CDATA[9m fans to drink alcohol-free beer in pubs during World Cup ]]></news:title>
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