Apple Cider

A to Z: With the help of Thatchers, The MA has spelled out what the cider category looks like as operators hope to sink their teeth into summer trading

In association with Thatchers

The A to Z of pub cider

By The Morning Advertiser

A strong cider offer should be the apple of any pub operator’s eye as the on-trade looks towards the resumption of trade in time for summer.

Rekorderlig Dry Apple will be available on draught and in 330ml bottles

Rekorderlig launches Dry Apple Cider

By Jessica Mason

Swedish cider maker Rekorderlig is adding an apple cider to its line-up, in a bid to “engage a new male consumer looking for an alternative to beer”.

Naked Apple from Kopparberg

Naked Apple from Kopparberg

By Matthew Moggridge

UK-based COS Brands’ is to launch Kopparberg Naked Apple Cider (4.5% ABV) later this month following the company’s biggest investment in new product development to date.

Brothers: new cider launch

Brothers launches apple cider

By Robyn Lewis

Brothers Cider boosts the cider category with a new apple offer to join its pear and flavoured range and £2.75m investment

Aspall launches mulled cyder

Aspall launches mulled cyder

Suffolk cider Aspall has launched a mulled cider in the on-trade for the cold winter months. The mulled cider, made from Aspall Draught Suffolk...