Apple Cider

Ripe for reopening: which cider trends will help operators pick a winning summer offer?

29-Mar-2021 By Stuart Stone

As British Summer Time begins, The Morning Advertiser cuts to the core of the cider category before the nation’s sweet tooth and beer garden weather strike back against Covid with a vengeance.

In association with Thatchers

The A to Z of pub cider

22-Feb-2021 By The Morning Advertiser

A strong cider offer should be the apple of any pub operator’s eye as the on-trade looks towards the resumption of trade in time for summer.

Westons goes live with new Stowford ad campaign

25-May-2018 By Nicholas Robinson

Westons is pushing the local credentials of the apples used in its cider production, which are all sourced from within 50 miles of the cider mill.

Rekorderlig launches Dry Apple Cider

24-Mar-2015 By Jessica Mason

Swedish cider maker Rekorderlig is adding an apple cider to its line-up, in a bid to “engage a new male consumer looking for an alternative to beer”.

Aspall's targets record sales of Mulled Cyder this winter

11-Oct-2012

Aspall is predicting record sales for its Mulled Cyder this winter, which will be stocked in Fuller’s and Peach Pub Company outlets for the first time.

Naked Apple from Kopparberg

02-Apr-2012 By Matthew Moggridge

UK-based COS Brands’ is to launch Kopparberg Naked Apple Cider (4.5% ABV) later this month following the company’s biggest investment in new product development to date.

Aspall report strong trading for 2009

12-May-2010 By Lesley Foottit

Suffolk cider maker Aspall has reported a successful year as its Draught Suffolk Cyder is up 14% in the on trade.

Brothers launches apple cider

02-Mar-2010 By Robyn Lewis

Brothers Cider boosts the cider category with a new apple offer to join its pear and flavoured range and £2.75m investment

Kopparberg Q&A: Ciderman and his amazing blends

09-Sep-2008

Magners is facing tough competition from rival ciders, a lot of them accused of being copycats that hopped on a bandwagon, or cheap variants of apple...

Aspall launches mulled cyder

11-Dec-2007

Suffolk cider Aspall has launched a mulled cider in the on-trade for the cold winter months. The mulled cider, made from Aspall Draught Suffolk...

S&N in cider production joint venture

20-Nov-2007

Scottish & Newcastle (S&N) has revealed more details of its cider-making joint venture, designed to help cope with booming demand.The joint...