By 'eck, it's gorgeous up north
22-Mar-2007
Some of the most memorable beer campaigns have come from northern brands. Pete Brown says the rest of the market should take note What does it mean...
Calm after the storm spurs Laurel's growth
25-Jan-2007
It looks like a corner has been turned at Laurel Pub Company, the high-street operator with an estate of just under 400 venues. It's been a...
Heineken temperature survey reveals cold facts on beers
14-Dec-2006
Pubs are failing to serve beer at the recommended temperatures despite the advent of extra-cold technology. That is the finding of a survey of 75...
Blend and boring
24-Oct-2006
If anything is to blame for the poor performance of scotch whisky in the UK, then it's traditional blends - the big-selling brands.It is quite...
No half measures
05-Oct-2006 By Nigel Huddleston
A growing number of pubs have been tempted into believing that, where spirits are concerned, there really is a substitute for the real thing. But as...
Sometimes the mighty fall…
15-Sep-2006
A mate of mine has been asked to work on a temporary basis for a Football League club (I'd better not name them - let's just say they're a couple of...
Branding on the brain
14-Sep-2006 By Pete Brown
Strong brands guarantee quality and ultimately good profit. Pete Brown looks at the ethos surrounding them and why, more than ever, pubs need them....
Ready to fight back?
11-Sep-2006
How important is new product development (NPD) for the market?Stuart Davis: I think to keep the category stimulated a degree of NPD is necessary...
Listening to their customers
11-Sep-2006
"To a large degree, consumers have now taken control of the on-trade market and are not prepared to simply accept what is put before them. The...
Losing bottle?
06-Sep-2006
Last year a drinks buyer for one of the big managed pub groups told me that the future of beer lay in draught and that premium packaged lager (PPL)...
Liqueurs and shooters have it licked
06-Jul-2006
According to a report by market researcher Mintel, sales of liqueurs are growing despite the fact fewer people are drinking them. Overall, volume...
A bit special
05-Jul-2006
In the drinks industry we never seem to tire of categorising things. There are the endless categories we put drinks into - be it simply beer, wine...
Early Bird
23-Jun-2006
The City loves a branded pub. In recent years, of course, the boys and girls in the Square Mile have had to get used to the idea that tenanted pub...
What's in a name?
04-Apr-2006
Critics may dismiss them but wine brands will put your pub customers at ease.'The trouble with wine is that it is a much more complex subject than...
Leaders of the pack
24-Feb-2006
S&N's Tony Froggatt claims to owe the company's success to 'impressive brand momentum' and a new management structure. Hamish Champ reports.A...
A decade pays off for WKD
22-Feb-2006
WKD is celebrating its 10th anniversary with the news that the brand has hit top spot in the latest AC Nielsen results.The figures for October and...
Legal advice: Trademark your name
20-Jan-2006
Safeguard your business name through registration.By Lucy McNamara of thePublican.com's team of legal experts at London solicitors Joelson Wilson.You...
Market forces
24-Nov-2005
With the future of British pubs looking uncertain in the face of stiff leisure competition, The Publican gathered together some top industry names to...
My Shout
27-Oct-2005 By Peter Linacre
It's time for British pubs to regain their star roles in TV ads for beer, says Peter Linacre When I was a boy, a lifetime ago, my early memories of...
Are shots off target?
06-Oct-2005
With responsible drinks retailing at the top of the trade's agenda, pubs are looking at new ways of serving spirits If the word tequila followed by a...
Diageo raises the bar on festive spending
29-Sep-2005
Diageo has raised the stakes in the spirits category with increased marketing spends on many of its major brands this Christmas. It's also bringing...
Laurel may axe brands
22-Sep-2005
in portfolio shake-up by The PMA Team Laurel Pub Company could axe up to a third of its brands as part of a major portfolio review. The company,...
Coors confirms Reef could be for sale
25-Aug-2005
Coors Brewers has confirmed it is willing to sell Reef to anyone who comes up with the right offer.Rumours have been circulating that it has been...
Carlsberg to inject £11m into Tetley
28-Jul-2005
Carlsberg UK is investing more than £11m in its Tetley's ale brand over the next year.New fonts have been designed for both Tetley's Smoothflow and...
Branded glassware a clear winner
21-Jul-2005
Just four years ago, as long as a glass had a logo on it, that was good enough. Today, however, having the right glass is almost as important as the...
Coors Fine Light's cool logo gets a TV airing
07-Jul-2005
by Rosie Davenport Coors is getting technical in its latest TV advert for Coors Fine Light as it tries to educate consumers about the temp-...
Corona loses trademark bid
07-Jul-2005
The European distributor of Mexican beer Corona has lost its seven-year battle to trademark its bottle and wedge of lime. The European Court of...
Access strictly forbidden…
29-Jun-2005
It's down to the licensee and the barstaff to sell the products - so surely it's common sense that they have access to a responsible brand owner?...
Spirit to grow Two For One and Chef & Brewer brands
10-Mar-2005
Spirit is to open 50 Two For One and 10 Chef& Brewer pubs this year. The outlets will mainly be converted from sites bought in the Scottish &...
Bulleit's sights on sales
03-Feb-2005
by Rosie Davenport Diageo is putting its momentum behind cult bourbon brand Bulleit in a bid to propel the American whiskey into the mainstream...
Life in the font line
02-Dec-2004
Suppliers spend millions on eye-catching fonts to champion their brands. But as the battle for attention intensifies, licensees are left with a...
GK dumps Appleton's in favour of Wayside
21-Oct-2004
by The PMA Team Greene King is scrapping its food-led Appleton's concept, once seen as a growth brand at the company. Three of the six Appleton's...
Bright
30-Sep-2004
young things Charles Wells sales and marketing director Nigel McNally looksat the importance of the emerging beer brands sector If you consider which...
Greene King's David Scott talks to JO BRUCE about the growth
12-Aug-2004
Anyone who says size doesn't matter is obviously not a Hungry Horse customer. For big is at the core of Hungry Horse's brand values big portions,...
Slambusters
20-Apr-2004
'Tequila' is invariably followed by 'slammer' in most people's minds. But for the drink to have a future in a market where 'responsible' is the...
The race for space
15-Apr-2004
These days it's not just in the property market that space is at a premium - the fight on the bar is almost as fierce, writes Adam Withrington.You...
Beer revolution needs a top up
26-Feb-2004
Why has a united campaign to promote beer attracted only £250,000, yet millions are spent on plugging brands? The icon deserves better, says Andrew...
Import expert
27-Jan-2004
With a truly international portfolio of beers, Ubevco has rapidly become a brand builder of some repute. Ben McFarland reports.For overseas beer...
Shooting stars
19-Nov-2003
Everyone has an opinion about shots and shooters but never mind the puritans, says Ben McFarland, just think of the soaring profits.They may not be...
Evolution's harder than creation: M&B's Hughes
23-Oct-2003
by Katherine Rose The evolution of a brand is more difficult to achieve than creating a brand, according to Tony Hughes, the managing director of...
Stocking up for Christmas
22-Oct-2003
Pubs should see the festive period as a chance to change people's habits. We take a look at how you can make the most of Christmas.Something odd yet...
Whitbread steams ahead with Beefeater mark II
18-Jul-2003
Whitbread is to press ahead with its new look "second generation" Beefeater format following successful trials.The leisure group will convert a...
You may not believe it, but these are exciting times for the
26-Jun-2003
But standard lager, like all other beer sectors, is having to face and deal with the challenge of other product categories such as wine, vodka and...
Freedom brewer is on verge of closure
19-Jun-2003
Yet another of Britain's niche beer brewers is on the verge of closing down. The Freedom Brewing Company is fighting for survival and has issued a...
New Global Wine Director appointed at Maxxium Worldwide
17-Jun-2003
Maxxium Worldwide, the global premium brand wine and spirits distributor, today announced the appointment of Michael Sainsbury as Global Wine...
Magnificent seven
23-May-2003
The following article is brought to you by Coors Brewers.The seven steps to establishing the right range.You will no doubt have been told that...
Portman Group bans Fcuk Spirit
21-May-2003
The Portman Group has ordered the withdrawal of Fcuk Spirit after its independent complaints panel upheld a complaint against the premium packaged...
Vegetarian week: What is Quorn?
09-May-2003
Kerry Rogan takes a look at the brief, but successful history of Quorn.Nineteen sixty-six was an important year.The Cultural Revolution began in...
The next big thing?
23-Apr-2003
With the growth of the ready-to-drink sector slowing, companies are turning their attention to pre-mixed wine. Ben McFarland reports.Having trundled...
Screen breaks
31-Mar-2003
In-venue digital advertising is prospering, says Ben McFarland.Last year, the drinks industry reportedly spent more than £250m on advertising with...