Carlsberg Export

Crafty: mainstream lager brands look to craft

How far will mainstream lager makers take craft?

By Nicholas Robinson

Big brewers are flexing their muscles to stay on top of the industry by investing in craft beer, but why are customers finding the quirkier styles more enticing and will it stay that way?

15 million pints of Tuborg are sold in the UK every year

Carlsberg to cut Tuborg to 4% ABV

By Noli Dinkovski

Carlsberg UK is to reduce the ABV of Tuborg to 4% in an attempt to make the Danish lager more “accessible” to drinkers.

San Miguel: one of Carlsberg's UK brands

Carlsberg: sponsor of Freehouse 500

By MA Reporter

More than 45,000 people work for the Carlsberg Group, and their products are sold in more than 150 markets. In 2008 they sold more than 120 million...

Football focus

Football focus

CARLSBERG-TETLEY: Iain Paton, Carlsberg-Tetley's director of brands ­ lagers, has no qualms about the money spent sponsoring the England national...