Carlsberg Uk

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Pilsner to the people: Brooklyn Brewery brings good times, great pilsner and investment

27-Mar-2023 By Carlsberg Marston’s Brewing Company

A crisp, bright, and refreshing sessionable lager that’s inspired by Brooklyn, and brewed for all, is set to paint the UK yellow once again with increased investment in 2023.

CMA clears £780m Marston’s and Carlsberg joint venture

09-Oct-2020 By Stuart Stone

The Competition and Markets Authority has approved the proposed joint venture between Marston’s and Carlsberg’s brewing operations.

Carlsberg report breaks down Millennial stereotype

14-Dec-2017 By Stuart Stone

The third edition of Carlsberg UK’s Consumer Insights Report delves into the broadly defined Millennial mass identity comprising 14m 18 to 35-year-olds.

Carlsberg unveils its first Christmas brew

27-Nov-2017 By Nikkie Sutton

Carlsberg UK has released its first limited-edition festive beer exclusively on draught across 29 Northampton venues, including pubs.

Carlsberg UK launches new craft beer portfolio

05-Jun-2017 By James Beeson

Carlsberg UK has revealed five new draught and 12 new packaged world, craft and speciality beers as part of its new Crafted Handbook.

App helps Carlsberg uncover thinking behind drinks decisions

02-Jun-2017 By Liam Coleman

The mystery of how and why customers choose what they want to drink in the pub is being researched by Carlsberg UK using a smartphone app called Pickles.

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Carlsberg launches new draught beer dispenser for on-trade

09-Nov-2016 By James Evison

Carlsberg UK has launched a new beer dispenser system for bars called DraughtMaster.

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Carlsberg launches new craft beer and cider offer

03-Aug-2016 By Nicholas Robinson

Carlsberg has launched its 2016-17 craft beer and cider range, featuring brews from Hiver, Chapel Down and Rooster’s Brewing Co.

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Carlsberg launches new 'craft' beer and cider brands

22-Apr-2016 By Daniel Woolfson

Carlsberg has announced the launch of two new ‘craft’ beer and cider brands.

City news

Carlsberg UK CEO steps down

09-Oct-2015 By MC Allegra FS

Carlsberg UK chief executive James Lousada has left the company with immediate effect.

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Carlsberg unveils suppliers for Christmas trade show

23-Sep-2015 By Emily Sutherland

Carlsberg UK will host over 1,000 suppliers and customers at its annual Christmas Trade Show.

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WATCH: Carlsberg gives out free beer on luggage carousel

27-Jul-2015 By Emily Sutherland

Carlsberg cheered up holiday makers returning home to rainy British weather by sending out free beer crates on the luggage carousel.

Carlsberg expands craft beer range

02-Jun-2015 By Jessica Mason

Carlsberg UK has grown its craft and speciality beer range for 2015.

Carlsberg teams up with Talksport to offer 'People's Pundit' job

20-Jan-2015 By Mike Berry

Carlsberg has teamed up with sports radio station Talksport to hunt for the UK’s most talented fan to become the ‘People’s Pundit’.

Pubs fight for the Millenial market

12-Nov-2014 By Mike Berry

Pubs are facing stiff competition when it comes to securing the disposable cash of leisure seekers. Mike Berry studies a new Carlsberg survey on what people want from their pub visits.

Visiting the pub remains top leisure choice for consumers

10-Nov-2014 By Mark Wingett, M&C Report

Visiting the pub remains the number one out-of-home leisure activity for UK adults, a new study by Carlsberg UK has revealed.

Beer renaissance is good news for the UK on-trade

23-Oct-2014 By James Lousada

I have a confession to make: I am a beer person who loves wine. Not only have I spent some of my career working in the wine industry, but I even enjoy a glass every now and then. It was over a glass of wine that I paused to reflect on the wine and beer...

The Big Interview: James Lousada, CEO, Carlsberg

23-Oct-2014 By Robyn Black

People with a thirst for change are key to Carlsberg CEO James Lousada. The Publican's Morning Advertiser finds out more.

Carlsberg UK strengthens executive team

17-Oct-2014 By Ruth Williams, M&C Report

Carlsberg UK has created two new sales directors roles in its executive team with the appointments of on- and off-trade sales directors.

BT and Carlsberg UK agree sports discount deal

26-Feb-2014 By Fiona Griffiths

Freetrade outlets that stock Carlsberg UK products and those that sign up to BT Sport will be entitled to a 50% discount on a BT Sport subscription under a new deal agreed between the companies.

Carlsberg UK boss Benet Slay to leave the company

13-Dec-2013 By Lewis Brown

Carlsberg UK has announced that Benet Slay is to leave the company as chief executive and will be replaced by current sales director James Lousada.

Carlsberg UK joins cider industry association

06-Dec-2013 By Mark Wingett

Carlsberg UK has joined the National Association of Cider Makers (NACM), following the launch of its Somersby cider brand in March.

Carlsberg attracts free-trade to Christmas shows

30-Oct-2013 By Jessica Mason

Carlsberg UK has attracted over 1,000 free-trade customers to its Christmas trade shows.

Somersby Cider boosts presence in pubs

18-Oct-2013 By Jessica Mason

Carlsberg UK’s Somersby Cider brand is in growth following its £10m TV campaign and the installation of new fonts, according to the company.

Carlsberg launches live sport support package for licensees

09-Aug-2013 By Mike Berry

Carlsberg has launched a live sports support package, Premier Sports Club, aimed at helping licensees take advantage of the upcoming Premier League season and England World Cup qualifiers. 

Carlsberg partners with CPL in £250k training deal for pubs

11-Jan-2013 By Helen Gilbert

Carlsberg UK has linked up with training provider CPL to deliver £250,000 worth of training to pubs.

Carlsberg UK appoints James Lousada as sales director

19-Dec-2012

Carlsberg UK has announced the appointment of James Lousada as sales director.

Carlsberg UK sales director Chris Houlton steps down after 14 years

03-Sep-2012

Carlsberg UK has announced that Chris Houlton is to step down as sales director on 28 September after 14 years with the brewer.

Carlsberg UK appoints Bruce Ray as corporate affairs director

10-Jul-2012 By Michelle Perrett

Carlsberg UK has appointed Bruce Ray to the newly created role of corporate affairs director.

Green light for Carlsberg expansion

16-Feb-2012

Brewer Carlsberg UK has been granted permission to add a new bottling line to its Northampton site that is to double its capacity for bottling beer.

San Miguel’s £6m Fresca push

13-Feb-2012 By Matthew Moggridge

San Miguel Fresca, a major new brand extension from Carlsberg UK, is to be supported by a £6m marketing campaign embracing outdoor posters, press advertising, digital activity and sampling.

Benet Slay appointed Carlsberg UK CEO

26-Jan-2012

Brewer Carlsberg UK has appointed Benet Slay, former managing director of Diageo GB, as its new chief executive.

Carlsberg UK to increase prices

19-Dec-2011 By Michelle Perrett

Carlsberg UK is to increase its wholesale prices by an average 7p a pint from January due to costs.

Carlsberg UK boss Sheps moves to Russia

27-Oct-2011 By Mark Wingettt, M&C Report

The chief executive of Carlsberg UK Dr Isaac Sheps is to move to a new job within the company at the start of December.

Carlsberg to distribute Staropramen in UK

21-Jul-2011 By Ewan Turney

Carlsberg UK is to market and distribute Czech lager Staropramen in the UK on behalf of owners StarBev from 14 August. Staropramen was acquired by...

ASA warns Carlsberg over future promotions

11-Jul-2011 By Adam Pescod

Carlsberg UK has been advised by the Advertising Standards Authority (ASA) to make a reasonable estimate of the response to future promotions,...

Carlsberg adds 5p to pints at wholesale

10-Jan-2011 By John Harrington

Carlsberg UK has announced a wholesale price rise of 5p per pint. The increase, which is duty inclusive and amounts to 3.5% across all its brands, will take effect from Monday 31 January.

Carlsberg revamps We Deliver More website

10-Jan-2011 By Lesley Foottit

Carlsberg UK says its revamped We Deliver More website, available from Thursday, will help licensees.

Carlsberg UK toasts market-share rise

21-Oct-2010 By The PMA Team

Carlsberg UK has reported that its market share jumped from 13.4% in 2008 to 14.4% last year — the first full year current chief executive Dr Isaac...

Carlsberg signs with coffee giant

05-Oct-2010 By Lesley Foottit

Carlsberg UK has signed a deal with Italian coffee brand LavAzza to give licensees the chance to forge a coffee offer in their pubs. Customers will...

Carlsberg launches Christmas trade shows for licensees

24-Sep-2010

Carlsberg UK has announced it will be running six Christmas trade shows to run from the end of September and throughout October all over the UK....

Carlsberg launches beer quality awards scheme

24-Aug-2010 By Lesley Foottit

Carlsberg UK has launched a £200,000 beer quality awards scheme to reward licensees for high product standards. The money will be invested in a...

Carlsberg and Punch sign five-year supply deal

28-Jun-2010 By The PMA Team

Carlsberg UK and Punch have unveiled a new five-year agreement for the brewer to continue as the pubco's exclusive drinks distribution provider.

Carlsberg reports 5% rise in volumes

20-May-2010 By The PMA Team

Carlsberg UK has reported a 5% rise in beer volumes — a 10% out-performance of a beer market down 5%.

Carlsberg: always aiming to deliver more

20-May-2010 By Isaac Sheps

Carlsberg UK chief executive Dr Isaac Sheps is the Morning Advertiser's guest editor this week. Here he answers readers' questions. Are you happy...

Carlsberg secures Punch guest ale deal

05-May-2010 By Ewan Turney

Carlsberg UK is to supply all guest ales to Punch Tavern's managed estate — it takes over from Waverley TBS.

145 jobs to go at Carlsberg

11-Mar-2010 By Lesley Foottit

Carlsberg UK has confirmed that 145 jobs will be lost following the closure of the Leeds Brewery in 2011. The news came in a letter from Carlsberg...

Tetley's Huntsman to make a comeback

29-Jan-2010

The next 12 months will see a £3m investment in one of the most iconic names - and characters - in cask beer. Carlsberg UK is ramping up its support...

Carlsberg adds 4p to a pint

26-Jan-2010 By John Harrington

Carlsberg UK is raising its wholesale prices by 4p per pint on average from 15 February. The figure is duty inclusive. Chris Houlton, sales &...

Bumper trade shows for Carlsberg

02-Nov-2009 By Alex Kent

Carlsberg UK attracted over 1,000 licensees to its winter trade shows this year — up by over 30% on last year's events.