Cask Ale

Hook Norton brewer says US hopped kegged beers can go in cask

The Cask Project

Trendy US-hopped kegged beers are great in cask too

By Gary Lloyd

US brewers see cask as the pinnacle for beer and the latest craft innovations from the US can work just as well in the traditional dispense method, according to Hook Norton’s Andy Thomas.

Sign up for a free webinar to help improve your cask ale offer

CASK WEBINAR

Don't miss our cask webinar live today at 3pm

By Gary Lloyd

If you want to start or improve your cask beer offer, sign up now for free to watch our webinar on cask ale that goes live today at 3pm (Tuesday 31 October).

Free webinar - improving your cask offer

CASK WEBINAR

How to improve your cask offer – free webinar

By Gary Lloyd

Whether you’re a licensee wanting to start serving cask beers or a pub company looking for a few tips to improve the offer you already have – this free webinar is one you won’t want to miss.

Record results: Jonathan Neame is confident for the future

‘Record revenues’ achieved by Shepherd Neame

By Gary Lloyd

Shepherd Neame CEO Jonathan Neame is confident “the turmoil of the past few years is now settling” as the company achieved “record revenues” in the 52 weeks ended 24 June 2023.

Arkell's shows support for Cask Ale Week

The Cask Project

Arkell’s is on board for Cask Ale Week

By Gary Lloyd

Wiltshire-based Arkell’s Brewery is making the most of Cask Ale Week and its head brewer is keen to tell people why we should all be quaffing the beer in its finest form.

What are you doing for Cask Ale Week?

The Cask Project

Bring in the customers with Cask Ale Week

By Gary Lloyd

It’s the time of year when licensees across the land need to be pushing their hand-pulled beers as Cask Ale Week begins on Thursday 21 September and runs until Sunday 1 October.

Nicholson's and Gipsy Hill Brewing Co collaboration for Cask Ale Week

The Cask Project

Nicholson’s & Gipsy Hill join forces for Cask Ale Week

By Nikkie Thatcher

Nicholson’s Pub Collection is set to partner with Gipsy Hill Brewing Co to revive the brewer’s original session IPA Hepcat for the first time in more than five years to celebrate Cask Ale Week.

Greene King IPA cask sales boost for women's sport

The Cask Project

Greene King’s £250k pledge for women’s sport

By Gary Lloyd

Suffolk-based brewer and pub operator Greene King has pledged to donate more than £250,000 towards women’s sport after the England Lionesses’ amazing football World Cup campaign.

Strait up: there's a ’90s vibe at the Strait & Narrow

My Pub

My Pub: the Strait & Narrow, Lincoln

By Gary Lloyd

The Strait & Narrow is set in the centre of Lincoln and was deemed best-in-class when it won Best City/Urban Pub in the Great British Pubs Awards 2022.

What does the future hold for CAMRA?

Big Interview

'There's no silver bullet'

By Ed Bedington

With challenges facing the sector and pub closures rising, how can CAMRA play a positive role to help the sector move forward?

Susan Chisholm talks about quality control at Greene King

The Cask Project

VIDEO FEATURE: Quality time at Greene King

By Gary Lloyd

Greene King quality control manager Susan Chisholm has worked for Suffolk-based brewer and pub operator Greene King for 45 years so she knows a lot more than most in the business.

Greene King sends out first pins of beer

The Cask Project

Greene King launches new seasonal ales via pins

By Gary Lloyd

Suffolk-based brewer and pub operator Greene King has launched small containers of beers – 4.5-gallon pins – with its latest seasonal cask ales: Ale Fresco and New Tricks.

Is it possible to make cask beer stay fresh for longer?

The Cask Project

Extending the life of cask beer

By Gary Lloyd

One of the biggest challenges around delivering an epic cask offer remains shelf life, so the ability to extend the lifespan of what is a quintessentially British product could be just the silver bullet the category needs.

Triumph through adversity: turnover increased by 14% despite a third successive year “affected by external events”

New brands help Theakston return to profitability

By Gary Lloyd

Launching new ale brands has been a factor in increased turnover and profits at T&R Theakston, the Yorkshire-based brewery said in its annual report for its financial year ending 31 December 2022.

Greene King food and beer pairings for summer

The Cask Project

Ideal food pairings for golden cask ales

By Gary Lloyd

Suffolk-based brewer and pub operator Greene King has come up with some great food pairings for its golden cask ales to make the most of the hot weather.

Adnams draymen complete cellar training course

The Cask Project

Adnams puts draymen through cellar training

By Gary Lloyd

Brewer, distiller and pub operator Adnams has put 12 draymen through a BII qualification so they can advise their customers with confidence about how to store, handle and dispense cask ales.

Greene King to launch pins in July 2023

The Cask Project

Greene King invests in cask’s future with launch of pins

By Gary Lloyd

Greene King Brewery will launch cask pins to the market this July with the belief the 4.5-gallon unit container will be a key in ensuring quality for its beers – and helping secure the future of cask ale.

Otter Brewery launches 'new category' beer Fresh Ale

The Cask Project

Otter Brewery launches ‘new category’ beer

By Gary Lloyd

Family-run Devon business Otter Brewery claims to have launched a new category of beer that “bridges the gap between craft, cask and lager”.

Black Sheep Brewery to host Drink Cask Beer Festival for second year

The Cask Project

Black Sheep Brewery to host 2nd cask festival

By Gary Lloyd

Black Sheep Brewery is hosting a free-to-attend beer festival this weekend (28-30 April) that will feature beers from Yorkshire brewers such as Timothy Taylor’s and Saltaire.

Regal offerings: new drinks products specifically launched to celebrate the crowing of King Charles III (credit: Getty/CHUNYIP WONG)

New products for King's coronation

Raise a royal glass – new products for the coronation

By Gary Lloyd

To celebrate the King’s coronation, which takes place on Saturday 6 May, plenty of drinks producers are launching products to tie in with the festivities – here are some that could help you boost trade.

Demand for Hogs Back Brewery cask from pubs rises

The Cask Project

Hogs Back sees uplift in cask demand from pubs

By Gary Lloyd

Demand for cask ales from Surrey-based Hogs Back Brewery is rising towards pre-Covid levels as the brewer has secured listings with a number of pub operators for its brands and new variants.

Big Hug and Greene King release charity beer

The Cask Project

Big Hug teams up with GK for charity drive

By Gary Lloyd

Socially conscious beer brand Big Hug has teamed up with brewer and pub operator Greene King (GK) to launch a collaborative version of its Pave The Way (4.6%) pale ale for GK’s seasonal cask calendar.

The Morning Advertiser Lock In Podcast episode 59

Lock In Podcast

Getting your cask offer right

By Ed Bedington

Cask beer is a key component of the pub operation, but are we getting it right? The Lock In team takes a look at where pubs are going wrong with cask and how you can up your game on a category that is key to a good operation.

Champions of cask and keg: the winners at MaltingsFest – Eight Arch and Yonder Brewing

Eight Arch and Yonder win best cask and keg SIBA titles

By Gary Lloyd

Eight Arch Brewing Co and Yonder Brewing have taken home the two Overall Champion awards in the Society of Independent Brewers (SIBA) South-West Independent Beer Awards, which took place last night (Thursday 20 April) at the MaltingsFest beer festival...

Cheers: plenty of beers, ciders and spirits will be available at MaltingsFest

SIBA launches renewal of MaltingsFest

By Gary Lloyd

The south-west of England will be home to a giant beer festival featuring 300 cask ales, craft beers, lagers and ciders from Thursday 20 April until Saturday 22 April.

Spotlight

The Morning Advertiser's Lock In Podcast episode 76 Winning ways! Competition kicked off: entry for the 2024 Great British Pub Awards is now open Hunt is under way for the Great British Pub of the Year Scrum down to the pub: the Albany in Twickenham is an England and Harlequins favourite pre and post matches My Pub: the Albany Pub & Dining Room, Twickenham, Surrey The Morning Advertiser's Lock In podcast shortlisted for award Lock In podcast shortlisted for top award

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