Greene King Ipa

Greene King defends IPA cost rise after Budget duty cuts

08-Apr-2015 By Helen Gilbert

Greene King has defended its decision to increase the cost per barrel of its IPA at the same time as passing on beer duty cuts.

Old Speckled Hen and Greene King IPA in £4m TV push

22-Mar-2013 By Robyn Black

Greene King is investing £4m in its Old Speckled Hen and Greene King IPA brands, with a return to TV for both.

Six Nations rugby tickets up for grabs in Greene King IPA competition

09-Nov-2012 By Adam Pescod

Licensees have the chance to boost sales during this year’s Six Nations by giving customers the chance to win tickets to the tournament, courtesy of Greene King IPA, the Official Beer of England Rugby.

Greene King like-for-like sales up

23-Apr-2012 By Michelle Perrett

Greene King, the brewer and pub operator, has this morning reported a 4.6% increase in like-for-like sales across its managed division for the 50 weeks to 15 April, helped by a 4.5% rise in its fourth quarter, and said it was well-placed to benefit from...

Win tickets to Wasps Vs Bath with Greene King IPA

12-Apr-2011 By Greene King IPA

Win tickets to the St George's Day clash between Wasps and Bath at Twickenham thanks to Greene King IPA. Greene King IPA, the Official Beer of...

Greene King IPA signs England rugby sponsorship

03-Feb-2011 By Jessica Harvey Jessica

Greene King IPA has extended its sponsorship of the RFU and secured its title as the 'Official Beer of England Rugby' for another year. The...

Greene King extends RFU sponsorship deal

03-Feb-2011 By Michelle Perrett

Greene King IPA has extended its sponsorship of the RFU, together with its Official Beer of England Rugby title, until the end of the 2011/12 season.

Win tickets to England's 6 Nations clash

27-Jan-2011 By Matt Eley Matt

Greene King IPA, the Official Beer of England Rugby, has teamed up with The Publican to offer one lucky reader the chance to be at England's first...

Win a proper festive rugby treat thanks to Greene King IPA

08-Dec-2010 By Greene King

The MA has teamed up with Greene King IPA to offer four readers a pair of tickets to see The Big Game 3 at Twickenham on 27 December.

Lawrence Dallaglio: 'There's no point licensees whingeing'

04-Nov-2010 By James Wilmore

How will England fare in the Autumn Internationals? If they go into it with a lot of confidence and belief they have a good chance. But we have to be...

Win Premiership rugby tickets!

14-Sep-2010 By Matt Eley Matt

Greene King IPA has teamed up with The Publican to offer rugby fans the chance to watch Premiership new boys Exeter take on Harlequins. Five pairs...

Greene King nets Forest deal

01-Jun-2010 By Ewan Turney

Greene King IPA has signed a three-year deal to become the Official Beer of Nottingham Forest. The deal will see the Suffolk brewer have pouring...

Win tickets to see Quins v Worcester with Greene King

26-Feb-2010 By MA reporter

Greene King IPA has teamed up with the Morning Advertiser to offer five readers a pair of tickets each to see Quins play Worcester on 6 March.

Greene King IPA records Six Nations victory

23-Feb-2010 By Ewan Turney

Greene King IPA has recorded a victory of its own in the RBS Six Nations — outselling lager by 25%.

Video: Dallaglio — pubs perfect for rugby

04-Feb-2010 By Ewan Turney & Lesley Foottit

Greene King IPA ambassador Lawrence Dallaglio gives his view on the Six Nations as he launches the rugby pub supporter network.

Win Greene King IPA tickets to Quins v Gloucester

01-Feb-2010

This all-England clash at the Twickenham Stoop will be the first of two encounter s between the sides in the space of a week. Will Skinner and his...

Win Greene King IPA tickets to Quins v Cardiff

15-Jan-2010 By Lesley Foottit

Greene King IPA has teamed up with the Morning Advertiser to offer five readers a pair of tickets each to see Quins take on Cardiff in Europe.

IPA in deal with rugby's Sale Sharks

17-Feb-2009

Greene King has signed a deal making its IPA brand the official beer of Manchester rugby team Sale Sharks.With IPA already the official beer of the...

JDW placates Greene King with 99p swap

17-Feb-2009 By The PMA Team

JD Wetherspoon has brokered a deal with Greene King that will see Ruddles Best replace IPA as the 99p-a-pint offer within its 715-pub estate. The...

Greene King signs Sale rugby sponsorship deal

16-Feb-2009 By Ewan Turney

Greene King IPA has bolstered its links with rugby union by becoming the official beer of Sale Sharks. The deal will see Greene King IPA, already the...

Dallaglio to visit thousands of pubs

02-Feb-2009 By Ewan Turney

Former England rugby captain Lawrence Dallaglio is set to make an appearance at thousands of pubs during the Six Nations tournament, thanks to Greene King.

Wetherspoons hits back over 99p pint furore

07-Jan-2009 By James Wilmore

JD Wetherspoon has hit back at criticism over its 99p pint offer, arguing the promotion is "far from irresponsible". The pub chain launched the offer...

Could drinks price war be on horizon?

07-Jan-2009

Competition among managed pubcos over drinks pricing appears to be hotting up following Wetherspoon's decision to discount Greene King IPA to 99p per...

Greene King slates JDW's 99p IPA deal

02-Jan-2009 By John Harrington

Greene King is "extremely disappointed" that Wetherspoon is selling its ale brand for 99p.

Greene King "disappointed" at JDW price promotion

02-Jan-2009 By Matt Eley Matt

Greene King brewing boss Justin Adams has hit out at JD Wetherspoon's decision to sell IPA at just 99p per pint. The 713-strong pub chain unveiled a...

Lawrence Dallaglio signs for Greene King

10-Jun-2008 By Ewan Turney

Rugby legend Lawrence Dallaglio is the new face of Greene King IPA. He has signed a two-year deal to be ambassador of IPA, the official beer of...

David Scott, Carlsberg UK

09-Apr-2008 By MA Reporter

Scott's CV BackgroundDavid Scott began his career at Greene King in 1999, working as assistant brand manager on Greene King IPA and Abbot Ale. He...

Reaching for the extra yard

17-Jan-2008

With the England rugby team narrowly failing to retain their World Cup crown, interest in the game has never been higher, says Simon Creasey Most...

It's try time, says Greene King

11-Jan-2008

Greene King IPA is urging pubs to make the most of the opportunity the RBS Six Nations brings to increase beer sales during February and March...

Bold commercial moves Greene King IPA into lager territory

09-Aug-2007 By Rosie Davenport rosie.davenport@william-reed.co.u

Greene King is targeting its top-selling ale, IPA, firmly at the lager market with its first commercial in four years plus a £2m spend. Created by...

Greene King expands deal with Quins

09-Jul-2007

Greene King IPA has extended its relationship with rugby union's Harlequins. The new, improved deal sees Greene King IPA move from being an official...

Cheers, landlord!

22-Mar-2007

IT'S NOT every day that when someone has the opportunity to invite anyone in the world on a VIP trip to a rugby international that they invite their...

Greene King places IPA at the 'heart of English rugby'

01-Feb-2007

Greene King IPA is launching its first advertising campaign since it became the official beer of England Rugby. The advertising will appear in UK...

Greene King sponsors England rugby

18-Oct-2006

Greene King has signed to sponsor the England rugby team in its biggest ever deal. In a multi-million pound investment over four years, Greene King...

Cask in glory

25-Mar-2004

Greene King Greene King has enjoyed a vintage year, with its IPA, Old Speckled Hen and Abbot Ale brands all recording growth. The Suffolk brewer has...