Marketing Manager

Festive spend stretcher

Festive spend stretcher

By Lesley Foottit

The economic headlines may be gloomy, but if there is one time of year people will spend it is Christmas. The difference is that they choose their venues more wisely and rely heavily on venues’ online presence to decide, claims The Mystery Dining Company.

Happy customers: Marketing is key

In the market for good ideas

By Phil Mellows

If you have no marketing manager and precious little time — or money — to spend on promoting your pub, don’t despair. Phil Mellows has rounded up six winning initiatives to give you some inspiration.

St George's Day is a good opprotunity for pubs

The power of pub events

By Robyn Lewis

Robyn Lewis investigates how licensees can get customers in their pubs with a big event.

In Season: Game on

In Season: Game on

John Martin, Prime Meats marketing manager: Pork is seeing something of a revival in fortunes at the moment, perhaps benefiting from the inflation in...