Marketing

New look for Bombardier

BRAND NEWS

New look for Bombardier

By Ellie Bothwell

Charles Wells’ Bombardier beer has been given a fresh look ahead of a new marketing campaign next month.

Molson Coors re-launch brand identity and wholesale business

Supplier News

Molson Coors re-launches wholesale business

By Jessica Mason

Molson Coors has re-launched its wholesale business, dropping the ‘wholesale’ positioning from its new brand identity and instead replacing it with: ‘Molson Coors – Service. Choice. Trust.’

J2O Spritz launched

BRAND NEWS

J2O goes posh with a new sparkling variant

By Jessica Mason

Britvic is launching a lightly sparkling brand extension for its J₂O brand, named J₂O Spritz, in a bid to answer the demand for more excitement and choice in adult soft drinks.

Lincat adds five new griddles to Silverlink range

New product

Lincat adds five new griddles to Silverlink range

By Daniel Woolfson

Catering equipment manufacturer Lincat has extended its range of Silverlink 600 gas and electric modular cooking equipment with the launch of five new griddles.

Brewers defend wholesale price increases

Brewers defend wholesale price increases

By Ellie Bothwell

Brewers have defended their position in regards to wholesale price increases and claimed they strive to “keep costs competitive”, after licensees slammed the move that will see rises of up to 5p per pint in some instances.

Carlsberg UK strengthens executive team

Carlsberg UK strengthens executive team

By Ruth Williams, M&C Report

Carlsberg UK has created two new sales directors roles in its executive team with the appointments of on- and off-trade sales directors.

Jack Daniel's Tennessee Honey new on-trade sampling campaign

New on-trade buzz for JD's Tennessee Honey

By Noli Dinkovski

Bacardi Brown-Forman Brands (BBFB) is to embark on a major on-trade sampling campaign for Jack Daniel’s Tennessee Honey, the PMA can reveal.

British Sandwich Association report sandwich sales up in pubs

Sandwich sales up in pubs

By Ruth Williams

Customers in the UK buy one sandwich a week on average and pay £2.07, according to a report by the British Sandwich Association, which showed pubs and hotels claim a 7% share of the sandwich market.

Tsingtao's cinema adverts will hit TV screens

Tsingtao hits cinema screens

By Jessica Mason

Chinese beer Tsingtao has begun a stint of advertising in cinemas to help promote the brand and its Dragon Ping Pong events in the run-up to Oscar season.

Pavli:

Are you ‘really’ listening?

By Paul Pavli

In the past I have questioned whether licensees are really listening to, and engaging with, customers by creating relevant marketing collateral and promotional activities. This time I want to talk about customer feedback and how (or if) staff, managers...

Carlsberg and Molson Coors announce rise in wholesale beer prices

Brewers announce wholesale beer price increases

By Lewis Brown

Brewers Carlsberg and Molson Coors have become the first to announce their annual hike in wholesale price rises for next year, with an average increase of up to 6p per pint.

Admiral Taverns social media training

Admiral launches social media course for tenants

By Mark Wingett

Admiral Taverns, the tenanted pub operator, has launched a social media course for its licensees, aimed at helping them engage with customers and driving people into pubs.

Carlsberg UK results

Carlsberg UK grows market share

By John Harrington

Carlsberg UK increased its UK market share in 2012 from 15% to 15.3%, driven by a “notable increase in the on-trade”, as turnover dipped 0.5% to £994.5m.

M&B pubs results

M&B reports small Q3 like-for-like sales increase

By John Harrington

Mitchells & Butlers (M&B) has this morning reported a 1.6% increase in like-for-like sales in its third quarter, including a 2% rise in performance in the most recent nine weeks.