Welsh fans are outraged by a Cardiff pub which decided to show England’s dead rubber in the Rugby World Cup rather than Wales’ first successful qualification to a major football tournament for 57 years.
Licensees in England have been handed a double-blow this weekend –an early exit of the Rugby World Cup is a disappointment, and many predict it’ll be a financial hit for pubs due to less fans going out to watch the remaining matches.
Food-serving pubs will make a bigger play of Rugby World Cup-themed dishes this year, after Deloittes reported the event would bring £2.1bn to the British economy, the majority of which would be spent in the hospitality sector.
Bar Holdings – the company behind the Sports Bar & Grill chain – rejected an acquisition bid from JD Wetherspoon earlier this month that initially valued the estate of seven London sites at more than £17m.
Licensees need to plan ahead to capitalise on this up-and-coming tantalising timetable of televised sport in pubs. As Noli Dinkovski discovers, there are plenty of ways to increase footfall and boost business.