Summer Olympic Games

For pubs, sport really matters — it pulls in the punters

Summer of Sport

Comment: The sporting calendars have aligned

By Mike Berry

Summer 2016 promises to be a huge one for pubs when it comes to sporting action. Alongside the excitement of Euro 2016 and the Rio Olympics, there is wealth of top-quality action that pubs can use to drive footfall and increase profits.

Shepherd Neame reports slight drop in pre-tax profits

Shepherd Neame reports slight drop in pre-tax profits

By Mark Wingett

Kent-based brewer and pub operator Shepherd Neame has reported a “solid performance” in the 26 weeks to 29 December 2012 despite a slight drop in pre-tax profit, with turnover up 2.6% to £69.2m.


London 2012 Olympics: Toast the Games with the best of British beer

By Greg Mulholland

Well, here we are, the culmination of this quite remarkable summer of Jubilee, sport and rain — the London Olympics. Last Friday’s wonderful opening ceremony focused on much that is associated with London, England and the UK. Yet amid the sponsors’ logos,...

Top 10 Morning Advertiser stories in July 2012

Top 10 Morning Advertiser stories in July 2012

These are the top 10 stories on the Morning Advertiser website in July 2012. Top of the hits league is our London 2012 Olympics picture gallery, showcasing how pubs across the country are celebrating the Games.

London 2012 picture gallery: Olympic fever hits pubs

London 2012 picture gallery: Olympic fever hits pubs

Pubs in the capital and across Britain have been hit by Olympic fever as the Games get into full swing. Our photo gallery shows how some pubs are celebrating and getting into the spirit of London 2012. The gallery will be updated throughout the duration...

Olympic spirit: pubs all around the UK can capitalise on the event

Olympics: Making the most of the Games at your pub

By Sonya Hook

Whatever you might feel about the Olympics, the event is impossible to ignore. Right from the opening ceremony on 27 July through to the Paralympics, which runs from 29 August until 9 September, there will hour upon hour of live sporting coverage beamed...

BBPA in Olympics transport warning

BBPA in Olympics transport warning

By Michelle Perrett

The summer of 2012 cannot be treated as ‘business as usual’, the British Beer & Pub Association (BBPA) has warned the Transport Select Committee in its call for evidence on transport and the Olympics.

'Plan ahead fpr Olympics' says Mike Berry

Doorstaff Games alarm

By Mike Berry

Earlier this month, a diktat was sent to Whitehall departments by Government spin doctors, effectively ordering them to produce three good news stories a day in the run up to this summer’s Olympic Games.

On track for the Games?

On track for the Games?

With the world set to descend on London for the 2012 Olympics, the Publican’s Morning Advertiser team ventured into Stratford, in the East End, to find out how publicans are preparing for a sporting spectacle in their own backyard.

Rob Willock: Offering licensees best-practice advice for the challenges of 2012

Let the Games begin

By Rob Willock

It seems a long time ago that Jacques Rogge, president of the International Olympic Committee, announced: “The Games of the 30th Olympiad in 2012 are awarded to the city of… London.”

Olympics: big opportunity

'Two in three will watch Olympics in pub'

By John Harrington, M&C Report

More than two thirds of British people plan to watch Olympic events from the pub if they don't get tickets to the 2012 games themselves. That's...

Olympics: late night deliveries only

Anger at night pub Olympics delivery plan

By Gurjit Degun

Proposals for night-time only deliveries in London during the Olympic Games have angered trade leaders, who have claimed it would be a logistical...