Caroline Nodder: Banish the post-football blues with Proud of Pubs Week
14-Jun-2010 By Caroline Nodder
I was chatting to a few licensees last week who are very excited about the opportunity that the World Cup presents this summer — but are also just...
10-Jun-2010 By Gemma McKenna
Pub staff are being urged to keep condom machines well-stocked as they prepare for a huge influx of customers for the World Cup. HIV and sexual...
Pub told to remove flag - after England win World Cup
09-Jun-2010 By Matt Eley Matt
A football-crazy licensee has been ordered to remove the huge St George's cross he painted on his listed pub - but not until after England win the...
08-Jun-2010 By Lesley Foottit
The group stage of the World Cup will be worth "at least" £80m to pubs, according to new research. A ComRes poll, commissioned by the British Beer...
04-Jun-2010 By Sonya Hook
Pernod Ricard UK is offering pubs a bespoke menu-printing service to help grow spirit sales during the World Cup. "Share the Spirit of Football" is...
04-Jun-2010 By Sonya Hook
Sonya Hook reports how pubs can make the most of the World Cup as the seven-day countdown begins.
28-May-2010 By Gemma McKenna
The British Beer & Pub Association has called on police and local authorities "not to invent unnecessary regulations" around the World Cup.
28-May-2010 By John Harrington
Police are asking Colchester licensees to suspend drink sales for a period during World Cup games to let punters "cool down". An email from police...
28-May-2010 By Lesley Foottit
Two football mad licensees have registered their support for the beautiful game by renaming their pub the Three Lions for the duration of the World...
World Cup research: Why watch it in the pub?
27-May-2010 By Matt Eley Matt
After months of build-up the first match is less than two weeks away. But there is still time for pubs to make sure their own teams are ready for the...
Mark Daniels: Going for a ride...
26-May-2010
On the morning of Monday 26th July I shall most likely wake up in bed, still caked in sweat and my muscles quivering with fatigue. This won't be a...
26-May-2010 By Lesley Foottit
Pubs will have to work even harder to profit over the World Cup as research revealed 78% now tank up on cheap supermarket alcohol before heading out....
25-May-2010 By Martyn Leek, M&C Report
The pub sector can expect an increase in licence reviews during the World Cup as the police and local councils step up activity. Clare Eames, a...
Footy Pubs 2010 - World Cup app helps pull in the punters
25-May-2010
A mobile phone application has been launched to ensure pubs can get football-mad customers through their doors during the World Cup. The Drinksin...
25-May-2010 By Lesley Foottit
A Devon pub has been closed for a month over the World Cup following complaints about anti-social behaviour. Torbay councillors ruled the George Inn...
Sheps brews 10-hop beer for World Cup
24-May-2010
Britain's oldest brewer, Shepherd Neame, has launched a beer containing 10 hops in time for the World Cup. The ale, named 4-4-2, after the best-known...
20-May-2010 By Sonya Hook
Brewers across the country are showing support to the England team by bringing out World Cup-themed beers. The latest brewers to join the...
20-May-2010 By Lesley Foottit
Lesley Foottit looks at more ideas for match-time munching and keeping your customers happy.
19-May-2010 By Ewan Turney
M&B is "not expecting a lot" from the World Cup because of its large number of food-led venues and pressure from the supermarkets.
Pub bans all talk of the World Cup
19-May-2010
An Essex pub is hoping to attract World Cup "widows" after banning all talk of the tournament while the rest of the country goes football crazy. The...
17-May-2010 By Roger Protz
Supermarket discounting for the World Cup makes previous offers seem wildly inflationary, says Roger Protz.
14-May-2010 By Lesley Foottit
Punch is offering more than 400 lucky customers a Goalden ticket that will get them free food and drink throughout the World Cup.
11-May-2010 By Lesley Foottit
More than 1,200 Punch tenants and lessees attended a training course to help them boost sales during the World Cup. Profit Through Sport aimed to...
Young's launches World Cup website
10-May-2010 By John Harrington
London operator Young's is detailing World Cup plans for all of its pubs on its website. Pub-goers will be able to book tables and even get table...
07-May-2010 By Gemma McKenna
Enterprise licensees are being offered a hat-trick of schemes worth £1m to keep tills ringing in the run-up to the World Cup. The pubco has...
World Cup Special: Theatres of dreams
06-May-2010
It's one of those 'where were you?' moments. Twenty seconds left on the clock. The scores tied at 17-all. England surging forward. Yet another ruck...
World Cup Special: Tips and advice to make the absolute most of it
06-May-2010
You may have a ton of ideas on how to get people in and keep them happy while the football is on. Or you may not have a clue. To help you plan and...
World Cup Special: The unmissable games
06-May-2010
No breakfast-time kick-offs as with 2002 in Japan/South Korea - just about every game is being played at a plum time to pull in the punters. But...
Matt Eley: Don't let the supermarkets spoil your World Cup party
06-May-2010 By Matt Eley Matt
Gazza's tears, Owen's wonder goal, Beckham's petulant kick and his dramatic redemption against the same opposition four years on; Rooney's red card,...
06-May-2010 By Ewan Turney
Town & City Pub Company is rolling out a package of 20 World Cup food and drink deals across its 220 pubs, including its 70 Yates's venues. The...
05-May-2010 By Martyn Leek, M&C Report
A brace of the UK's leading supermarkets have embarked on a period of deep discounting ahead of the World Cup. Tesco has introduced a £10 deal on...
29-Apr-2010 By John Harrington
Police have sent licensees in the East Riding of Yorkshire a 14-point checklist of good practice to avoid problems during the World Cup. Considering...
Anger at cop's World Cup promotions claims
28-Apr-2010 By Matt Eley Matt
A senior police chief's claims that there is potential for trouble if pubs run World Cup promotions have been greeted with dismay. Andy Holt, the...
World Cup unlikely to be shown in 3D
13-Apr-2010 By Matt Eley Matt
Football mad pubs that had been hoping to show the World Cup in 3D are set for disappointment. Around 1,000 pubs have signed up to Sky's new...
13-Apr-2010 By John Harrington
Pubs won't be able to screen the World Cup in 3D after the BBC and ITV both confirmed that they have no plans to screen matches in the format.
08-Apr-2010 By John Harrington and Lesley Foottit
Croydon pubs have been "advised" by police to consider extra security and safety measures while screening World Cup matches. The force has written...
Pubs face more police pressure over World Cup
08-Apr-2010 By James Wilmore
Fears that police will be taking a hardline approach with pubs showing the World Cup this summer have increased after it emerged two more towns face...
Supermarkets will be real World Cup winners, survey shows
06-Apr-2010 By Matt Eley Matt
Pubs will receive a huge boost from the World Cup this summer but the real winners will be supermarkets, according to new research. A poll of more...
01-Apr-2010 By John Harrington
JD Wetherspoon plans to explicitly market its pubs as the place in which to watch the World Cup. The company is set to screen most games — and...
Punch gets World Cup plans in motion
22-Mar-2010 By Matt Eley Matt
Punch Taverns is offering licensees a host of ways to ensure they score during the World Cup this summer. It's Profit Through Sport training course...
19-Mar-2010 By Ewan Turney
Cash and carry store Makro is offering licensees the chance to win a new TV screen as part of its World Cup promotion. Pubs that spend £2,500 more...
Brewer offers pubs help to boost World Cup trade
16-Mar-2010
Molson Coors has kicked off its World Cup plans with the launch of a campaign to help pubs get the most out of the tournament. The "Be Part of it...
15-Mar-2010 By Sonya Hook
An effective pub layout and a quality audio-visual kit will keep your pub packed during the World Cup and beyond, says Sonya Hook.
Police deal pubs World Cup blow
11-Mar-2010 By Matt Eley Matt
Pubs hoping to make bumper profits during the World Cup have been dealt a blow by police plans to ensure venues screening matches use door security...
Snacks brand gets in on World Cup action
10-Mar-2010 By Matt Eley Matt
United Biscuits is going nuts about the World Cup by running a range of promotions to help pubs boost snacks sales over the summer. It will be...
World Cup Special: What do the fans want?
04-Mar-2010
What are customers looking for when they choose where to watch the football? It's a simple question but is perhaps one of the most important you need...
Rates roadshows to answer your questions
26-Feb-2010 By Matt Eley Matt
Two big issues that could both impact massively on licensees' bottom lines during 2010 will be dealt with in a series of roadshows. The Publican has...
16-Feb-2010 By MA reporter
The Morning Advertiser has come up with a selection of tips for things to think about in the early stages of the tournament.
21-Jan-2010 By Sonya Hook
Carlsberg has revealed its strategy to help get British consumers back to the pub via this year's World Cup. The brewer, which is the official beer...
15-Jan-2010 By MA reporter
The year ahead — the industry's movers and shakers predict what 2010 will hold for our battered trade.