White Paper
Diageo shares top cocktail advice this summer
As the industry prepares to welcome customers back inside again, Diageo’s team of drinks experts have come together to share top tips and advice this summer in preparation of reopening and share how to maximise trading through a category worth £624m[1]. There are many ways to do this, from encouraging exploration to focusing on key occasions.
Download the report now to find out more.
[1] (CGA Mixed Drinks Report Q1 2020 – Volumetric sales data)