This is our third instalment of Pour More Flavour, our initiative in association with Britvic Soft Drinks. This month we’re looking at the opportunities presented by Try January and how publicans can boost their soft drinks sales during this important time. With 1 in 5 adults now choosing not to drink alcohol at all*, it’s more important than ever that you offer consumers innovative and exciting options within this category.
*Health and Social Care Information Centre, Statistics on Alcohol 2015
Get your range right to pour more flavour and sales by downloading the pdf today!
Look out for our feature next month when we will be covering Family & Friends occasions