What the Sunday papers said

Dramatic adverts filmed by one of Hollywood's leading cinematographers are to be part of the government's new campaign to prepare the English and Welsh public for next year's smoking ban in both countries. They are part of a £10m campaign to make people think about the dangers of smoke and are due to be screened from the end of this month. - Observer​

Britons will be able to go on booze cruises on the internet if a European Court ruling goes as expected next week. A test case will rule on whether goods can be bought in other EU states and then delivered to the door in Britain while only paying duty in the country of origin. Since taxes on many foreign goods are only a fraction of what they are in the UK, shoppers in Britain could be in for a huge windfall. - Mail On Sunday​

British consumers will soon be able to buy cheap cigarettes and alcohol from mainland Europe by internet and mail order. The European Court of Justice is expected to rule next week that consumers ordering goods from other European states will only pay duty levied in the country of origin, often a fraction of that charged in Britain. The judgment threatens to cause multi-billion losses for the Treasury. - Independent On Sunday​

Ferry companies stand to lose millions of pounds in revenue if plans to relax rules on importing cigarettes and alcohol from the Continent are relaxed by an EU court. However groups like P&O are planning to compensate for lost business by setting up a delivery service for orders placed over the internet and by mail order. - Sunday Telegraph​

SABMiller has Canadian brewing giant Molson-Coors in its sights. Although Graham Mackay, SABMiller chief executive dismissed his company's chances of a deal in the near future he did let slip the group was on his radar. "We can't discuss that target at the moment," he said. - Mail On Sunday​